Job ref no.: CT3118200-01#7697

Account Coordinator

WE Communications

  • 5-day week
  • Dental plan
  • Discretionary bonus
  • Medical plan


This position will be responsible for focusing on media & influencer relations, story development and digital / writing communication content development.


 Influencer /Media Engagement:

  • Begin developing relationships with media/influencers
  • Develop further understanding of influencers & issues globally
  • Monitor coverage & conversations in social media
  • Craft & customize influencer pitches & social media content
  • Contribute ideas & brainstorm on media/ influencer strategies

 Digital & Social Acumen:

  • Monitor, report & provide insight on competitor & issue-specific social media activities, unique & creative uses of social campaigns or emerging technologies as necessary
  • Draft & finalize social media content for agency-managed client accounts Client Engagement
  • Begin engaging & increasing client-facing interactions
  • Develop final internal & external materials including action emails & recaps for internal & external clients
  • Read & report coverage & issue developments
  • Offer increased level of analysis & strategic recommendations based on industry knowledge

Business Acumen and Strategic Thinking:

  • Less oversight & fewer edits required on entry-level projects
  • Refine analytic capabilities
  • Materials & contributions reflect understanding of client/industry landscapes & ability to connect the dots
  • Integrate & gather information across teams, clients & partners as needed for projects

People Leadership:

  • Take accountability for role on projects
  • Demonstrate ability to give/accept feedback
  • Ability to manage multiple projects simultaneously
  • Model agency values



  • University degree in any discipline – Fresh Graduates are welcome!
  • Internship experience in PR, Communication or Digital is preferred
  • Good command of written & spoken English and Chinese (Ability to speak in Mandarin is a plus)
  • Strong interest and an excellent grasp of social media
  • Excellent interpersonal skills
  • Spirit as a strong Team player
  • Ability to prioritize & multi-tasking
  • Ability to work in under intense environment
  • The multimedia literacy is a plus!


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More job information
Job ref no. CT3118200-01#7697
  • N/A
Job Function
  • Wanchai
Employment Term
  • Permanent
  • Full-time
  • 2 years
Career Level
  • Entry level
  • Degree