banner
Dah Sing Financial Group

Assistant Manager, Customer Value Management (SAS programming)

Dah Sing Financial Group

Reporting to Senior Manager/ Manager of Customer Value Management, you are responsible for customer behavioral analysis and evaluation, channel analysis, development and maintenance of propensity models for cross-selling and retention, marketing campaign management as well as business report compilation.

Main Responsibilities:

Conduct the following tasks for Credit Card Business

  • Identity business opportunities by performing the in-depth analysis for increasing the customer value through improved targeting and customer experience among various channels
  • Work closely with business and channel teams on campaign management including campaign design and evaluation.
  • Develop and maintain propensity models based on statistical and data-mining techniques for targeted cross-selling and retention
  • Compile MIS business tracking reports
  • Work experience in Credit Card business is preferred but with knowledge in other banking products will also consider.

People Specifications

  • Qualifications: University graduate major in statistics, quantitative analysis, computer science or related discipline
  • Experience: With at least 3 years in analytics for retail banking
  • Experienced in analytical skills, campaign management and MIS reports
  • Good communication in both written Chinese and English, time management and work organization skills
  • Special Skills: P roficient in SQL & Python for data management and analysis skill. Knowledge in SAS programming is an advantage,   

Please note that only shortlisted candidates will be notified.

More job information
Salary
Job Function
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
Experience
  • 3 years - 8 years
Career Level
  • Non-management level
Education
  • Degree