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Job ref no.: CT3115493-01#0007
Peak Tramways Company, Limited

Assistant Marketing Manager

Peak Tramways Company, Limited

Benefits
  • 5-day week
  • Dental plan
  • Discretionary bonus
  • Education subsidies
  • Insurance plan
  • Medical plan

Responsibilities:

  • Work with the Marketing Manager to develop and implement effective marketing strategies to support the brand to be a world-renowned tourist attraction
  • Initiate creative marketing and PR activities to maximise the exposure of the company, and increase visitorship and per capita spend in the Peak Tower
  • Play an active role to plan and execute cost effective marketing programmes. Ensure market-appropriate implementation of local/oversea marketing and communication activities as per seasonal brand direction, annual strategic plan
  • Ability to make up corporate communication material to the public both in English communication and Chinese communication including speeches script, presentation, writing press releases etc
  • Manage corporate company profiles/ newsletters/ websites/ CRM database update
  • Pitch media, manage digital initiatives to generate noise and maximize coverage
  • Develop niche markets and new regional markets through marketing cooperation
  • Identify potential brand-compatible partnerships for joint promotions

Requirements:

  • Degree holder in Marketing, Public Relations, Brand Communication or related disciplines.
  • Minimum 7 years of experience in related industry, having relevant marketing experience of heritage and dynamic brands is an advantage
  • Good experience in marketing field, namely marketing promotions, advertising, brand communication
  • Analytical, independent, creative, self-motivated, with an attention to detail
  • Good command of written and spoken English and Chinese, Putonghua is a plus
  • Excellent communication, negotiation and interpersonal skills
     

Attractive remuneration package will be offered to the right candidate including 5-day work week, 12-15 days annual leave, public holidays, meal allowance, non-contribution retirement scheme, medical and dental insurance, personal accident and life insurance, discretionary bonus and free Peak Tram ride.

Please apply online with full resume stating current and expected salary to the Director of Human Resources.

Personal data collected will be used for recruitment purposes only and will be treated in the strictest confidence. 

Applicants who do not hear from us within two months may consider their application unsuccessful. Personal data of an unsuccessful applicant will be destroyed within six months.

More job information
Job ref no. CT3115493-01#0007
Salary
  • N/A
Job Function
Industry
Location
  • Central
Employment Term
  • Permanent
  • Full-time
Experience
  • 7 years - 12 years
Career Level
  • Middle management level
Education
  • Degree