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Posted on 2023-03-27
Assistant Officer, Product Marketing
Job MatcherJob Highlights
- Provide support to strengthen brand positioning
- Minimum 3 years’ of solid experience
- Luxury Retail background preferred
What you will be responsible for:
- Maintain and provide support to strengthen brand positioning in Hong Kong, PRC & overseas markets
- Leading the brand asset creation for various collections
- Assist in devising and managing all online and offline marketing and promotion campaigns
- Assist in managing and liaising with vendors, media and digital agencies
- Develop and monitor monthly performance metrics and analyze the ROI of various marketing activities
- Analyze market trends & business environment through marketing research initiatives
- Perform other ad-hoc projects as assigned
- Occasional business travels to PRC and overseas are necessary
We might be a potential match if you have/are:
- Bachelor degree in Communications, Journalism, Marketing, Branding or related disciplines
- Minimum 3 years’ of solid experience in brand management / marketing, preferably in luxury industry
- Good knowledge in branding, marketing or project management are highly preferred
- Organized, strategic, creative mindset with business insights
- Team player with good interpersonal and communication skills
- Good command of written and spoken English, Cantonese and Mandarin
- Immediately available is highly preferred
What we strive to offer:
- People-oriented working culture, reputable brand
- Training and development being supported by training subsidies
- Entitlements to various types of extra leaves - Family-friendly leave, self-development leave, examination leave, marriage leave, birthday leave, volunteer service leave, etc.
- Enjoy staff discount
- Medical and dental insurance coverage
We offer excellent career opportunities, attractive remuneration package & benefits to the right candidate. Interested parties please apply by clicking Apply Now with a full resume stating the latest and expected salary.
All information collected will be used for recruitment purposes only.
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Company Overview
Corporate Profile Chow Tai Fook Jewellery Group Limited (the “Group"; SEHK stock code: 1929) was listed on the Main Board of The Stock Exchange of Hong Kong in December 2011. The Group’s vision is to become the most trusted jewellery group in the world.
Founded in 1929, the Group’s iconic brand “CHOW TAI FOOK" is widely recognised for its trustworthiness and authenticity, and is renowned for its product design, quality and value. A long-standing commitment to innovation and craftsmanship has contributed to the Group’s success, along with that of its iconic retail brand, and has been embodied in its rich 90- year heritage. Underpinning this success are our long-held core values of “Sincerity • Eternity".
The Group’s differentiation strategy continues to make inroads into diverse customer segments by catering to a bespoke experience for different lifestyles and personalities, as well as customers’ different life stages. Offering a wide variety of products, services and channels, the Group’s brand portfolio comprises the CHOW TAI FOOK flagship brand with curated retail experiences, and other individual brands including HEARTS ON FIRE, ENZO, SOINLOVE and MONOLOGUE.
The Group’s commitment to sustainable growth is anchored in its customer-centric focus and strategies, which are in place to promote long-term innovation in business, in people and in culture. Another asset underpinning sustainable growth is a sophisticated and agile business model. This supports the Group by fostering excellence and extending opportunities along the entire value chain to communities and industry partners across the world.
With an extensive retail network in China, Japan, Korea, Southeast Asia and the United States, and a fast-growing e-commerce business, the Group is implementing effective online-to-offline (“O2O") strategies to succeed in today’s omni-channel retail environment.
