HKT Smart Living brings a new concept of smarter living to the market. It is a challenging and dynamic opportunity for an all rounded marketer to work for this brand which is striving for differentiation and continual growth.
The incumbent will be responsible for marketing and promotion of products and services related to Smart Living in consumer market. Major job duties include:
Formulate marketing strategy for the assigned product lines to grow brand awareness and achieve business target
Lead a team to develop marketing programs from planning to execution, which includes operation logistic, pricing strategies, preparing sales materials, advertising and communication tools from concept to implementation
Recruit, manage and work closely with a series of renowned partners and potential partners to meet business target and ensure the marketing programs and new initiatives run smoothly
Work closely with cross function teams to develop and execute new products go-to-market plan
Ensure marketing messages are synchronized across different business units and monitor all marketing campaigns to ensure communications are streamlined and aligned
Collect market intelligence, conduct media evaluations and provide analyses/insights to facilitate development of marketing strategy and project assessments
Measure and report performance of all marketing campaigns, maximize the ROI of the marketing activities
University graduate in Marketing, Communications, Business Administration or related disciplines
Minimum 10 years working experience in Consumer Marketing
Experience in marketing consumer electronics products, property development or interior design industries will be an advantage
Knowledge or interest in smart home and smart gadgets
Proven project management skill from planning to detailed execution
Excellent interpersonal and communication skills, organized, presentable and independent
Proficiency in both spoken and written English and Cantonese
If you have the desire for an exciting and rewarding career, please send us your resume immediately, quoting the reference number, your present and expected salary via email to Human Resources.
HKT (SEHK: 6823) is Hong Kong's premier telecommunications service provider and leading operator in fixed-line, broadband and mobile communication services. It meets the needs of the Hong Kong public and local and international businesses with a wide range of services including local telephony, local data and broadband, international telecommunications, mobile, and other telecommunications businesses such as customer premises equipment sales, outsourcing, consulting, and contact centers.
HKT offers a unique quadruple-play experience in Hong Kong delivering media content on its fixed-line, broadband Internet access and mobile platforms jointly with its parent company, PCCW Limited.
HKT also provides a range of innovative and smart living services beyond connectivity to make the daily lives of customers more convenient, whether they are at home, in the workplace, or on the go.