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Job ref no.: AAY/CC
Levin Human Capital Consulting Group

Asst DIGITAL Marketing Manager (Listed Fashion Jewellery Group)

Levin Human Capital Consulting Group

Benefits
  • 5-day week
  • Discretionary bonus
  • Insurance plan
  • Medical plan

Our client is a Listed Leading Fashion Jewelery group. In order to cope with her business expansion in HK, Greater China, Asia & US, she is now inviting calibre candidates to join her team. The requirements are as below:
 
RESPONSIBILITIES:
 
  • Propose strategic marketing plan to upkeep company leadership position and image
  • Devise and execute 360 degree thematic and activation campaign for various product lines to drive sales and traffic
  • Devise digital & social media strategies in paid, owned, earned media to raise brand awareness and drive traffic to website & shops
  • Manage digital marketing initiatives with content management: website, mobile & social media, O2O in supporting business growth and retail operation
  • Utilize a range of techniques including paid search, SEO and PPC
  • Control and monitor closely marketing budget to achieve optimal results for company
  • Familiar with market trends & landscape, evaluate customer research, market conditions and competitor data
  • Manage and liaise with vendors, agencies of advertising, PR, digital and events
  • Ensure data, learning and ROI analysis from marketing campaigns are reported on regular basis
  • Work with different internal departments to ensure the licensing projects are carried out smoothly
  • Perform other ad-hoc projects as assigned
REQUIREMENTS:
  • Degree in Marketing / Public Relations / Communications / Journalism / Multi-media or related disciplines
  • Minimum 8 years’ experience in similar role of digital marketing or in digital agencies
  • Hands on experience in managing agencies on development of websites, digital, social media campaigns and mobile apps for HK & overseas markets preferred
  • Strong understanding of current online marketing concepts, strategies and best practice
  • Able to write tight, sharp and engage copy for websites and social media to create interesting topics & engage online communities
  • Experience in using content management systems to create and update web pages
  • Good communication, presentation and interpersonal skills
  • Good project management skill
  • Out-going, high sense of responsibility, well organized and a good team player
  • Good command of written and spoken English, Cantonese & Mandarin

**** Interested parties please send your FULL RESUME (in MS Word format) with availability, current and expected salary to Canwie Chan <Pls CLICK here for email)> or you can call us at (852) 2520 0064 for more info.

For more Job opportunities please visit our career wonderland at http://www.levin.com.hk

More job information
Job ref no. AAY/CC (CT3116747-01#0017)
Salary
  • 25,000 - 35,000 / month
Job Function
Industry
Location
  • Admiralty
Employment Term
  • Full-time
Experience
  • 8 years - 13 years
Career Level
  • Middle management level
Education
  • Degree
Require to Travel
  • No travel