Job ref no.: JR00060763
Sun Life Hong Kong Ltd

AVP/Director, Product Proposition (H&A)

Sun Life Hong Kong Ltd

Role Summary

The job holder will lead a Product Proposition Team to drive the entire product development cycle of H&A products for achieving the Company's business strategy, included but not limited to research on market trends/clients' needs, product innovation/design, product implementation and management as well as product promotion.

Job Responsibilities

a) Market Research and Product Proposition

  • Closely monitor updates and changes in HK insurance market, including but not limited to industry trend, competitor movements, market competitive analysis, market opportunities and threats, specific client segment to identify the potential business opportunity. Analyze and draw conclusions from research undertaken to improve the SLHK’s product positioning in the fast -changing market situation.
  • Drive target client research to constantly identify gap in SLHK’s product to enhance Sun Life’s clients’ impact.
  • Drive product design and innovation according to research result and business needs to help achieving company’s business target
  • Proactively manage the product approval process to get relevant stakeholders’ buy-in of the product proposition including senior management, regional office and distribution teams.
  • Steer discussion with distribution teams to ensure product’s marketability, form sales stories, seek market’s feedback on the products and react with potential solutions to support business growth opportunity across all channels

b) Product Development and Management

  • Partner with internal functions to drive recommended solution and ensure the feasibility of product designs.
  • Lead and deliver product-related initiatives by adopting a disciplined project management approach and follow the product development operating guideline.
  • Act as product SME to contribute in various projects such as new regulation implementation, operation enhancements, business development initiatives, etc.
  • Identify and drive seasonal projects/promotions in response to market and business needs.

c) Channel Communication

  • Represent product team to promote the products to all channels with respect to product proposition, key selling points, market competitiveness, administration rules, sales support, and etc.

d) Product Strategy

  • Provide inputs to construct a forward-looking product strategy and roadmap for SLHK to strengthen and spearhead our ambition to achieve the business targets.

e) People Management

  • Coach and develop team members to advance their knowledge and improve the overall capabilities and core competence of the team.

Job Requirements

  • Bachelor Degree holder
  • At least 10 years’ relevant life insurance experience in product development and management.
  • Possess in-depth understanding of the insurance products, clients’ needs, sales process and industry development in HK.
  • Excellent stakeholders management, facilitation and presentation skills
  • Strong drive and proven ability to manage multiple initiatives in parallel and make optimal use of resources
  • Excellent written and verbal communication skills in Chinese, English and Mandarin 

We offer 5-day work, attractive salary, MPF, group life and group medical insurance; and excellent career development opportunities to the right candidate.

We are an equal opportunity employer and welcome applications from all qualified candidates. Application forms and resume will be kept for a period of 24 months after completion of the recruitment process. (All information will be held in strict confidence and only be used for recruitment purpose.

More job information
Job ref no. JR00060763
  • 5-day week
  • Discretionary bonus
  • Insurance plan
  • Medical plan
Job Function
  • Hunghom
Employment Term
  • Permanent
  • Full-time
  • 10 years
Career Level
  • Senior management level
  • Degree