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Job ref no.: 494581
Bank of China (Hong Kong) Limited

Business Strategy Manager (E-Finance Strategy & Planning) / Senior Business Strategy Manager (E-Finance Strate

Bank of China (Hong Kong) Limited

Benefits
  • 5-day week
  • Birthday leave
  • Compassionate leave
  • Competitive pay
  • Dental plan
  • Discretionary bonus
  • Education subsidies
  • Extra maternity leave
  • Extra paternity leave
  • Family medical plan
  • Housing allowance
  • Insurance plan
  • Marriage leave
  • Medical plan
  • … + 8 more

Job No.: 494581
Employment Type: Full time
Departments: E-Finance Centre
Job Functions: Information Technology

Responsibilities:

  • Assist senior management in formulating and implementing E-Finance strategies to derive highest value from target customers by understanding their financial needs, aiming to achieve the business targets, improve customer experience and attain significant market presence
  • Analyze target customers' e-lifestyle, banking behavior & needs by referencing market research and customer profile to derive holistic O2O customer journey
  • Propose scenario-based E-Finance propositions and products which can fulfill target customer needs so as to acquire new customers, enhance usage, up/cross-selling and loyalty
  • Drive the transformation of existing or creation of new service & sales process leveraging on digital channels to uplift the customer experience in the digital era, by leading the design, enhancement and implementation of E-Finance initiatives for achieving the designated business objectives
  • Collaborate with channel, product and segment managers to review and integrate individual product service & sales process from customer perspective, thus uplift sales effectiveness and transaction efficiency in digital channels
  • Lead the team to plan, drive and monitor E-Finance marketing strategies by working with counterparts to carry out PR activities and promotional campaigns to establish the Bank's innovative image and leading position in E-Finance aspect
  • Assist in the smooth operation of E-Finance Centre as the major setup to deliver and achieve the Bank's E-Finance strategies 

Requirements:

  • Degree or above in Business Administration, Marketing, Finance or related disciplines
  • At least 5 years' solid working experience in product / customer management and digital channel development in banking or FinTech industry
  • Familiar with financial products and operations / service enhancement, and with the drive to strive for success
  • Proven track record and sound knowledge in business development, customer experience and digital channel management
  • Be innovative with good organizing & problem solving skills. Excellent communication and presentation skills with good command of English and Chinese in both spoken and written, including Putonghua
  • Candidate with more experience will be considered as Senior Business Strategy Manager

We offer competitive remuneration package and comprehensive fringe benefits including medical and life insurance, and different types of allowances to the right candidates. Interested parties, please email your application to bochk_talent_acquisition08@bochk.com. For details, please visit our website http://www.bochk.com

Data collected would be used for recruitment purposes only. Applicants who do not hear from us within 8 weeks may consider their application unsuccessful and their data will be destroyed within 24 months of receipt. 

More job information
Job ref no. 494581 (CT3116057-01#1289)
Salary
  • N/A
Job Function
Industry
Location
  • Central
Employment Term
  • Full-time
Experience
  • 5 years - 10 years
Career Level
  • Middle management level
Education
  • Degree