Job ref no.: CT3115703-01#2581

Creative Director/ACD (Chinese copy base)

SpotOn Consultancy Group

RESPONSIBILITIES:

  • Exceptional command of traditional Chinese in speech and writing, to communicate concepts and universal insights;
  • Must possess leadership skills to manage team and clients independently
  • Strong ideation skills for campaigns that will require script, headline, long and short-form copy
  • Researches and engages with current strategies that aim to maximize comprehension; fearlessly shares values and references with the broader team;
  • Plan and write unique and compelling copy for campaigns and social content across variety of platforms, including social, with a strong focus on driving traffic and conversion, growing qualified audience, and boosting engagement.
  • Plan and manage a dynamic and engaging social calendar of events, content promotions or contests to drive user contributions with community and social media managers.
  • Track competitive landscape to identify trends and opportunities within the space.

QUALIFICATIONS:

  • Minimum 7-10 years of creative agency/ digital / social experience.
  • Proven experience in writing for TVC, ATL and integrated campaigns and awareness of always on content (digital and social); and developing and testing social strategies including hashtags, influencers, time/day and other optimizing tactics.
  • Solid knowledge of and passion for established and emerging social platforms, trends, and practices.
  • Strong understanding of the brands’ mission, voice, and audience.
  • Extremely sharp writing and grammar skills, and sound editorial judgment.
  • Ability to work collaboratively as well as autonomously.

Interested person or referral, pl send me CV and portfolio by clicking Apply Now.

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More job information
Job ref no. CT3115703-01#2581
Salary
  • N/A
Job Function
Industry
Employment Term
  • Permanent
  • Full-time
Experience
  • 7 years - 12 years
Career Level
  • Non-management level
Education
  • N/A