o Develop the brand story from the core brand strategy along with the Head of Marketing and Growth.
o Create content strategy most suitable for the market/segment, brand/platform and channels, that can not only engage the audience but also drive growth of our business.
o Grow the brand identity through every single piece of content we create, with consistent presentation, quality production value and strong storytelling.
o Build the most efficient creative team required for the Marketing and Growth department.
o Grow creative talents within the team.
o Inspire and lead the creative team for maximum creativity and efficiency.
o Create the best content for our channels and campaigns/projects.
o Identify story, format and direction for content we create and share with our audience.
o Manage content development process and team resource to deliver quality content on time.
o Work with external agencies, partners, studios, production houses and freelancers on content creation whenever needed.
o Ensure story we tell and content presentation are consistent on the platform itself.
o Advise product development team on content format, ideas and story.
o Inspire creativity within the organization.
o Share external examples and best practices on content.
o Update internally on consumer viewing habit changes, new storytelling techniques, formats and etc.
We offer rewarding career with attractive remuneration package including 5-day week, retirement scheme, generous annual leave as well as comprehensive training to the right candidates.
If you have the desire for a challenging and rewarding career development, send us your resume in MS Word format, with your present and expected salary to Human Resources Department at Cherry.firstname.lastname@example.org
For more information on other job opportunities of PCCW Solutions, please visit our website at
PCCW is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer personal data policies.
(http://www.pccw.com/staticfiles/PCCWCorpsite/Terms%20of%20Use/Privacy%20Policy%20Statement/8.1_PCO_POL_02e_Privacy_Policy_Statement.pdf), a copy of which will be provided immediately upon request.
|Job ref no.||CTB-05535 (CT3115165-01#0747)|
The Creative Lead is the chief brand storyteller that leads content creation with quality and consistency. He/she will work closely with Head of Marketing and Growth to develop and continuously improve the brand identity through content – look and feel, tone of voice, formats, storytelling, etc. He/she will build, grow and manage the Creative team that will create content for marketing campaigns, projects and channels. He/she will work across departments to ensure that content we create are suitable for the channels, and is most appropriate for business objectives, partners, campaign requirements and segments.