Job ref no.: CTB-06818
PCCW Solutions Ltd

Creative Lead (e-Commerce)

PCCW Solutions Ltd

  • 5-day week

The Job

  • Brand story & content strategy

o Develop the brand story from the core brand strategy along with the Head of Marketing and Growth.
o Create content strategy most suitable for the market/segment, brand/platform and channels, that can not only engage the audience but also drive growth of our business.
o Grow the brand identity through every single piece of content we create, with consistent presentation, quality production value and strong storytelling.

  • Build and lead the creative team

o Build the most efficient creative team required for the Marketing and Growth department.
o Grow creative talents within the team.
o Inspire and lead the creative team for maximum creativity and efficiency.

  • Content development

o Create the best content for our channels and campaigns/projects.
o Identify story, format and direction for content we create and share with our audience.
o Manage content development process and team resource to deliver quality content on time.
o Work with external agencies, partners, studios, production houses and freelancers on content creation whenever needed.

  • Content advisory for product

o Ensure story we tell and content presentation are consistent on the platform itself.
o Advise product development team on content format, ideas and story.

  • Internal creative expert

o Inspire creativity within the organization.
o Share external examples and best practices on content.
o Update internally on consumer viewing habit changes, new storytelling techniques, formats and etc.

The Person

  • Capable to look out for new ideas and are excited by new challenges.
  • Be a strong storyteller.
  • Expert Knowledge of background with video format and other online content formats will be crucial.
  • Able to manage production schedules and workflows.
  • Experience in running creative or production teams.
  • Understanding of brand and campaign strategies will be a plus.
  • Excellent in writing, presentation and communication skills.
  • Good command of spoken & written English and Chinese.

We offer rewarding career with attractive remuneration package including 5-day week, retirement scheme, generous annual leave as well as comprehensive training to the right candidates.

If you have the desire for a challenging and rewarding career development, please apply via

Fax : 2989 6309

For more information on other job opportunities of PCCW Solutions, please visit our website at

PCCW is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer's personal data policies, a copy of which will be provided immediately upon request.

More job information
Job ref no. CTB-06818 (CT3115165-01#1715)
  • N/A
Job Function
Employment Term
  • Full-time
  • 5 years - 8 years
Career Level
  • Middle management level
  • Degree