-Develop product messaging that differentiates new products from others in the market
-Communicate the value of new products to the sales team and develop sales tools that facilitate the selling process
-Plan and take part in the launch of new products and involve several different departments in such launches
- 4-5 years of experience in product marketing and excellent communication skills in Cantonese and English
As a product marketing manager you will have to work with teams across your organisation.
This will often include the sales and marketing department, the engineering department, product management, press and PR and senior executives.
New product launches are inherently ‘cross functional’ and entail coordinating the work of many different people.
Both speaking and writing abilities have to be tapped in this role. You will frequently have to present about new products and write engaging copy, telling the ‘story’ of products, for various marketing channels.
A crucial part of being a product marketing manager is gaining insight into customer needs and experiences. Analysis of data, surveys and conducting customer interviews will be part of this mix and you need to be well acquainted with these techniques.
For interested parties, please state your availability, last drawn salary and expected salary in your CV by clicking Apply Now.
All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.
|Job ref no.||CT3119362-01#4468|