Design and execute various contextual marketing campaigns as well as provide actionable insights to improve program effectiveness:
Leverage new data points, models, behavior-based triggers
Working with business and marketing to ensure efficient targeting and communication
Responsible for the A/B test to gain insights and learning
Identify opportunities from data-driven analytics to drive customer quality and campaign conversion
Develop and industrialize mechanism providing insightful campaign analytics to business to enable:
Timely and informative business decision-making
Preparation of robust marketing plan to boost up the business
Lead and manage data and analytics projects
Constantly review and streamline the current operational workflow to improve the team productivity and efficiency
Requirement:
Minimum 2 years working experiences in business analytics or campaign management experience
Experience in banking industry especially consumer banking is highly preferred but not a must
University degree in Information Management, Computer Science, Statistics, Operations Research or another quantitative discipline
Working experiences with Python
Experience in SAS, SQL, and /or campaign tools are higly preferred but not a must
In-depth knowledge in data and ability to interpret data
Proficient in visualization tool such as Qlikview, PowerBI a plus
Advanced knowledge in Hadoop, Spark a plus
Experiences in campaign management and execution a plus
Interested parties please click Apply Now or contact Ernest Hung on +852 2833 4198 for more information.
Successful applicants will be contacted within 2 working days.
All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.
With over 1,000 internal employees and 13,000 employees out working on client sites, the Chandler Macleod Group is one of the region's largest employers and provider of human resources solutions - so we know what it takes to recruit, select and retain the best people. In fact, everything we do relates to unleashing potential in people and companies; from providing today's career opportunities to planning, measuring and managing the workforces of tomorrow.