Job ref no.: DMA/12/14/CT (CT3119203-01#0004) Limited

Digital Marketing Analyst Limited

  • 5-day week
  • Dental plan
  • Medical plan

Responsibilities :

  • Connecting the dots between Analytics and digital marketing to optimise marketing spending
  • Developing a cross-channel attribution model
  • Provide insights to accelerate the growth of our customer acquisition and increase customer retention
  • Analysing online user behaviour, conversion data and customer journeys, funnel analysis and customer segments.
  • Conduct campaign and customer cohort analyses to generate meaningful, actionable insights using a variety of measurement methods and tools
  • Analysing marketing campaigns and deliver ideas and recommendations
  • You own the campaign tracking via UTM tagging and set up dashboards for marketing and other stakeholders
  • Built and provide marketing and e-commerce reports

Requirements :

  • Bachelor’s degree in Business, Economics, Statistics, Marketing, Computer Science or similar
  • 2-5 years experience in a similar role, preferably in e-commerce
  • Advanced user of Google Analytics and Data Studio, knowledge in Google Tag Manager and expertise in Google Search Console and Google Ads is an advantage
  • Proficiency in MS Excel and the creation of dashboards to visualise data
  • Proactive approach to optimise campaign tracking and analysis


We offer a generous remuneration package including Performance Bonus and Long Service Recognition Program, MPF, Medical Insurance, Staff Purchase Discount and Training & Development Program to the right candidate.

Please send your full resume stating our reference code, your current and expected salary to [via CTgoodjobs Apply Now ] for application.

To know more about us, please visit and

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More job information
Job ref no. DMA/12/14/CT (CT3119203-01#0004)
  • N/A
Job Function
  • Kwai Fong
Employment Term
  • Full-time
  • 2 years - 5 years
Career Level
  • Non-management level
  • Degree