comScoreTag
Job ref no.: CT3116348-01#0258

Digital Marketing Executive – Marketing Content Creator, Asia

Sony Music Entertainment Asia Inc.

Report to:  Senior Director, Marketing, Asia 

Location: Hong Kong

Responsibilities:3

  • Create design assets to be used across digital platforms (e.g. ad banners, in-platform graphics, short-form videos and long-form videos etc)
  • Support ideation of content for Sony Music artists and record releases
  • Create audiovisual content (from original filming to animation or re-production) to promote Sony Music artists and record releases
  • Bring technical refinement and conceptual insight to the briefs
  • Understand what content works and on which social media platforms
  • Proficiency in copywriting and ability to adjust tone of voice based on target audience is a plus.
  • Understanding of social media trends and changes in digital capabilities and functionality
  • Work collaboratively with the wider marketing teams on digital marketing campaign ideation and planning
  • Analyze and provide insights on digital marketing campaign executed

Requirements:

  • Possess a solid understanding of the life-form and uniqueness of social, video, online format and channels 
  • Have an eye for design using imagery, themes and movement
  • Knowledge of Adobe Creative Cloud Suite such as Photoshop, Illustrator, After Effect, Premiere pro and graphic design skills
  • Strong video editing and basic animation skills
  • Basic understanding of Flash/HTML5 is a bonus
  • Basic filming skills, ability to come up with ideas and basic storyboard
  • Working knowledge of analytical tools (e.g. Google Analytics)
  • Interested in exploring and learning on new social media tools and trends and how it can connect to fans
  • Flexible with evolving deadlines and tight turnarounds
  • A minimum of 3 years industry experience in design and digital marketing
  • Passion in music and strong flair in digital audiovisual art 

Interested parties, please send email by clicking Apply Now

Personal data will be used for recruitment purpose only.

All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.

More job information
Job ref no. CT3116348-01#0258
Salary
  • N/A
Job Function
Industry
Employment Term
  • Permanent
  • Full-time
Experience
  • 3 years - 8 years
Career Level
  • Non-management level
Education
  • N/A