Job ref no.: CT3116348-01#1020

DIGITAL MARKETING EXECUTIVE

South China Media Group

Responsibilities

  • Build, launch, optimize and maintain paid search and display campaigns via Google Adwords, Bing, Yahoo, Facebook and other platforms to increase awareness, generate leads and convert new customers.
  • Define and report on digital campaign performance metrics.
  • Continuously monitor and optimize online campaigns to increase conversion ratios.
  • Manage projects through from concept to completion; clearly articulate the goals of your project, get buy-in from key stakeholders, and manage internal and external teams to get the job done.
  • Collaborate with the broader marketing team to ensure alignment of integrated marketing programs.
  • Manage external vendors and other partners.
  • Stay current on new digital marketing trends and opportunities.
  • Drive ad-hoc marketing initiatives as required.

 

Requirements

  • Tertiary educated in media relations, digital marketing or a related field.
  • 1 years of digital advertising, social and search marketing experience with a priority emphasis on lead generation.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, and/or display advertising campaigns.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Search Console and HubSpot).
  • Strong creative, project management and interpersonal skills.
 
 
 
Interested parties, please email your resume with EXPECTED SALARY and AVAILABILITY by clicking Apply Now

For more information about our Company, please visit our website : http://www.scmedia.com.hk

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More job information
Job ref no. CT3116348-01#1020
Salary
  • N/A
Job Function
Industry
Employment Term
  • Full-time
Experience
  • 1 year
Career Level
  • Entry level
Education
  • Diploma or equivalent
  • Asso. Deg or High Dip
  • Degree