Job ref no.: 3/03DME-CCM/TDC/CT
Hong Kong Trade Development Council

Digital Marketing Executive

Hong Kong Trade Development Council

Responsibilities:

  • Responsible for graphic design from concept creative to final artwork for online/offline materials and social media graphic
  • Responsible for artwork production of printing matter, website development & CMS, online advertisement production etc
  • Work with appointed agency(s) and internal departments to facilitate promotional campaigns (e.g. social media, SEO, SEM, digital advertising, etc) in relation to the Council’s key events and services; assist in monitoring results and benchmarking with market to take real time action
  • Coordinate with external and internal stakeholders to produce regular reports (e.g. social media KPI, campaign performance, content plan, annual review, etc) for the Council (audiences ranged from operational to the top management level)
  • Support the planning, implementation and monitoring of corporate digital marketing campaigns, website operation and development
  • Keep abreast of current market trends in leading market and evaluate competitive climate, strategic opportunities, and overall market potential with digital contents
  • Ensure consistency and unity across the Councils’ numerous digital assets
  • Perform any other ad hoc duties as assigned

 

Requirements:

  • University graduate in Digital Marketing, Multi-Media related disciplines with at least 4 years’ hands-on and practical experience in digital/social media marketing; solid experience in graphic & multi-media design
  • Experience in managing and executing social media/digital/online/web marketing campaigns and promoting corporate image
  • Previous experience with corporate website CMS, app, banner system and video editing are definitely advantages
  • Knowledge on digital/social analytics tools preferred (e.g. Google Analytics, Webtrend, Meltwater, etc.)
  • Able to work independently, well-organized, detailed minded and able to manage multiple tasks
  • Agency experience preferred
  • Proficient in MS Word, Excel and PowerPoint

Remuneration and Benefits:

Salary will be commensurate with qualifications and experience. A competitive remuneration and benefits package, including annual leave, medical and dental benefits, will be offered.

 

Application Procedure:

If you want to join our team, please complete the application form with portfolio on our website at http://www.hktdc.com/careers.html on or before 31 October 2021.  Those who do not hear from us within EIGHT WEEKS after the closing date may assume their applications were unsuccessful.

 

All information provided by applicants will be treated in strict confidence and used only for recruitment purposes. Applicants may be considered for other suitable positions within the Council.  Their personal data will be destroyed six months after the selection is finalised.

 

More job information
Job ref no. 3/03DME-CCM/TDC/CT
Salary
Job Function
Industry
Location
  • Wanchai
Employment Term
  • Permanent
  • Full-time
Experience
  • 4 years - 8 years
Career Level
  • Entry level
Education
  • Asso. Deg or High Dip
  • Degree
Benefits
  • Dental plan
  • Medical plan