Job ref no.: CT-IT-DMM
I.T Apparels Limited

Digital Marketing Manager (REF : CT-IT-DMM)

I.T Apparels Limited

  • 5-day week
  • Discretionary bonus
  • Flexible working hours
  • Medical plan

Accountabilities – Key Result Areas

  • Develop and lead corporate marketing and thematic programs to support business goals & brand KPIs
  • Act as the trusted advisor on creative digital and e-commerce strategy and approach to optimize brand awareness and performance by increasing traffic visits, driving sales leads and conversions via effective digital channels for assigned brands
  • Collaborate closely with brand and corporate marketing teams to ensure digital marketing campaigns roll out in Hong Kong and China markets successfully which also aligns with brand initiatives fulfilling business objectives and goals
  • Lead and deliver brand digital and e-commerce performance analytic insights to provide recommendations and sound solutions for future digital marketing strategy and planning for assigned brands
  • Oversee executions of digital marketing campaigns and results, monitor budgets and post-campaign evaluations
  • Drive potential collaboration for new partnership opportunities, development and engagement campaigns
  • Perform as a people manager, lead and provide mentorship to Digital Marketing Team

Experience / Qualification Requirements

  • Degree holder in Marketing and related discipline
  • 6 years and above in-house e-commerce experience, preferably from fashion retail background
  • With expertise in digital marketing, e-commerce and emerging digital technology, social trends and insights
  • Very familiar with digital marketing and e-commerce channels in both Hong Kong and China market
  • Hands on experience in digital analytic tools, managing digital content, email, SMS, CRM and social marketing
  • Fluent in both spoken and written Chinese (Cantonese and Mandarin) and English
  • Organized, flexible, be able to deal with multiple projects & meet tight deadlines
  • With strong team spirit, collaborative and experience in leading a small team
  • Less experienced candidates will be considered as Assistant Digital Marketing Manager

Competitive remuneration and benefit package will be offered to the right candidate. Please submit your application on I.T Career or Email to [via CTgoodjobs Apply Now ]

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More job information
Job ref no. CT-IT-DMM (CT3114396-01#0467)
  • N/A
Job Function
  • Southern District
Employment Term
  • Permanent
  • Full-time
  • 6 years - 11 years
Career Level
  • Middle management level
  • Degree