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Job ref no.: CT3114630-01#6950

Digital Marketing Manager

Nakama Hong Kong Limited

Benefits
  • 5-day week
  • Dental plan
  • Discretionary bonus
  • Medical plan

We are currently partnered with an online financial services company currently looking for a talented Digital Marketing Manager to plan and strategise all digital marketing campaigns for various products.

As Digital Marketing Manager, you would.. 

  • Translate group level objectives into a strategic performance marketing plans for the local market across all digital platforms (e.g. Search, Display, Social, Mobile App, etc.)
  • Analyze, present and deliver insights on the marketing campaigns that are being run and suggest improvements and new ideas
  • Develop, compile, measure, and interpret key metrics for campaigns (e.g. lead acquisition and conversion rates, gross margin, ROAS, traffic quality, etc.)
  • Identify, propose and test new channels to reach our audience and tests to drive new customer growth 
  • Manage a team of performance marketing specialists. Identify & support building key capabilities we need to meet our business and performance marketing objectives.
  • Work closely with Brand, CRM and Organic Performance teams to plan, strategise and execute on the broader marketing strategy.

Requirements

  • Minimum 3 years of direct, relevant experience in digital marketing and campaign management (eCommerce or tech experience a plus)
  • Deep knowledge of digital media planning and buying and Ad Tech
  • Proficient in Google AdWords, Analytics and other tools
  • Proven track record in delivering successful digital marketing campaigns
  • Demonstrate a good understanding of audience segmentation
  • Experience executing marketing plans for the Hong Kong market preferred 
  • English and Cantonese required

 

Sounds like you? Get in touch with your CV at psarenas(at)nakamahongkong.com for a confidential chat!

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More job information
Job ref no. CT3114630-01#6950
Salary
  • N/A
Job Function
Industry
Employment Term
  • Permanent
  • Full-time
Experience
  • 3 years - 5 years
Career Level
  • Middle management level
Education
  • Degree