Job ref no.: CT3113783-01#0120
A.S. Watson Group

Group CRM Analyst

A.S. Watson Group

  • 5-day week
  • Discretionary bonus

This CRM Analyst will work with the CRM teams across Asia to support the planning and executing of CRM strategies, along with support on campaign performance evaluation



  • Work collaboratively with CRM teams across business units to plan, develop and implement CRM programs
  • Perform a wide range of customer-centric analyses, including pre/post campaign evaluation, to formulate appropriate CRM tactics and assess program performance
  • Develop dashboards to evaluate program effectiveness on acquisition, retention and profitability
  • Prepare presentations highlighting key insights and actionable recommendations based on analysis results
  • Provide guidance and best practices to enhance CRM capabilities across business units


  • University degree holder in Business / Marketing / Statistics / Information Management or related fields
  • 3-5 years hands-on experience in developing and implementing CRM, loyalty, or direct marketing programs, preferably in retailing/ FMCG
  • Knowledge in campaign management tools (e.g. Siebel / Adobe); Experience in analytical/reporting tools (e.g. SQL / Tableau) will be an advantage
  • Strong business and marketing acumen
  • Excellent project management and communication skills

Interested parties please e-mail full resume with expected salary to [via CTgoodjobs Apply Now ].

We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application for relevant / similar posts within the A.S. Watson Group.

Applicants not hearing from us within 6 weeks from the date of advertisement may consider their applications unsuccessful. All personal data of unsuccessful applicants will be destroyed within 12 months from the date of application. 

More job information
Job ref no. CT3113783-01#0120
  • N/A
Job Function
  • Fotan
Employment Term
  • Permanent
  • 2 years - 5 years
Career Level
  • Non-management level
  • Degree
Require to Travel
  • Travel occasionally