Job ref no.: CTC-12606 (CT3117724-01#2735)

Growth Marketing Manager / Assistant Manager


  • 5-day week
  • Insurance plan
  • Medical plan

We are currently looking for a Growth Marketing Manager/Assistant Manager, who will be in charge of managing and optimizing pay sub acquisition campaigns to drive performance in line with targets. Directly reporting to the Senior Marketing Manager, you will play an integral part of a highly analytical and data-driven team working to deliver growth for Viu. You will drive and implement digital campaigns based on customer and business data, and measure and react to their performance.

The Job

  • Develop & execute digital partnership plans with third party digital platforms for pay sub acquisition and digital engagement and traffic to Viu’s platforms
  • Collaborate with cross-functional LOBs including Marketing, Content, Product and Data Analytics to achieve business targets
  • Utilize strong analytical ability to measure and report on performance of digital marketing efforts

The Person

  • Bachelor’s Degree in related discipline
  • At least 6 years' experience in marketing, strategy formulation and partnership development role with strong business network
  • Passionate about digital media and entertainment industry
  • Proven experience and deep understandings of creating and implementing effective marketing strategies through digital and social channels
  • Possess commercial understanding, margins and costing competencies
  • Team player, result-oriented, attentive to details and self-motivated

We offer attractive & competitive salary and benefits, an exciting work environment and excellent career development opportunities. If you have the desire for an exciting and rewarding career, please send us your resume, quoting the reference number, stating your present and expected salary to Human Resources Department by:

Post : 6/F, Goldin Financial Global Centre, 17 Kai Cheung Road, Kowloon Bay, Hong Kong
Email :
Fax : (852) 2827 8322 

For more information on other job opportunities of PCCW, please visit our website at

PCCW is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer personal data policies (, a copy of which will be provided immediately upon request. 

More job information
Job ref no. CTC-12606 (CT3117724-01#2735)
  • N/A
Job Function
  • Kowloon Bay
Employment Term
  • Permanent
  • Full-time
  • 6 years - 10 years
Career Level
  • Middle management level
  • Degree