Job ref no.: CT3117352-01#9685

Head of Customer Onboarding


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Important: The subject field of your email must include Head of Customer Onboarding - Hong Kong or Shanghai.

Note: By applying to this position your application is automatically submitted to the following locations: Shanghai, China; Hong Kong


Minimum qualifications:

  • Master's degree or equivalent practical experience.
  • 10 years of experience in sales and 5 years of experience in people management.
  • Ability to travel up to 30% of the time.

Preferred qualifications:

  • Experience in building relationships with internal and external stakeholders.
  • Experience in pipeline management and sales funnel management.
  • Relevant experience in the digital advertising industry
  • Experience leading teams with a strong focus on coaching and mentoring. Demonstrated success in developing business teams and working towards targets.
  • Demonstrated diverse cultural understanding and comfortable working with diverse regional and global teams.
  • Ability to speak and write in English and Chinese fluently and idiomatically.

About the job

Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grow. Using your influencing and relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.

As the Head of Customer Onboarding, you will be managing our business operations across Southeast Asia and Greater China and working closely with Sales, Marketing and Product teams to foster strong alignment and to drive customers' long-term success. You will manage a team who will work with new customers, providing set up and guidance with the right Google Ads product.

The Global Business Strategy (GBS) team helps make Google's complex business organization run smoothly. The group drives core planning activities and develops frameworks to integrate global business strategies across the Sales, Marketing, and Partnerships organizations. Experts in both Google’s go to market organization and the industries where we compete, they drive strategic and operational improvements while working closely with Senior Leadership on a range of critical initiatives and projects. The GBS team is at the forefront of tackling the Business organization’s most strategic priorities, reporting and working directly for Google's Chief Business Officer.


  • Oversee business development for new markets and expansion of scope for existing markets. Set quarterly targets and performance expectations with teams through regular feedback and weekly one-on-one meetings.
  • Work closely across different sales teams to drive long term customer sustainability.
  • Provide career coaching/performance feedback and development opportunities on a regular basis. Lead by example and inspire others by doing the right thing for our customers.
  • Ensure healthy pipeline and work side by side with your team (meet customers/shadow calls) coaching to grow their promotion and product skills.
  • Develop and implement best practices that can be applied across Google.


Hong Kong


At Google, we don’t just accept difference—we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by emailing [via CTgoodjobs Apply Now ].

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More job information
Job ref no. CT3117352-01#9685
  • N/A
Job Function
Employment Term
  • Full-time
  • 10 years - 15 years
Career Level
  • Middle management level
  • Degree
Require to Travel
  • Travel occasionally