Develop various digital marketing strategies for retail marketing, and plan, implement and monitor the digital marketing campaigns across all digital networks
Manage and maintain all channels to optimize the publicity of the project, and produce comprehensive social media campaigns as well as support content planning on social media
Manage the various marketing agencies to ensure they have a clear understanding of the marketing strategy and are able to support delivery and achieve the desired results
Coordinate and execute evaluation of digital activities and develop standards for the evaluation
Public Relations & Cultural Events:
Devise and implement creative cultural event concepts for promotion of the project and drawing traffic to the mall.
Manage the overall event marketing plans and take charge of dissemination of core messages to the social media
Organize press conferences or other media events. Prepare collateral write-ups and coordinate the production of the event-related publications
Identify new business opportunities to promote, upsell and pitch venue bookings
Liaise with brands/ business partners for joint promotion opportunities
Oversee the venue operation, manpower and logistic arrangements to ensure smooth event staging
Degree holder in Real Estate, Business Administration, Marketing or related disciplines
8 - 10 years' relevant experience in retail marketing / art & cultural events
Relevant experience in event marketing, digital marketing or promotion activities for retail properties is an advantage
Experience in advertising / creative agencies is a plus
Strong market sense and proactive attitude
Excellent command of both spoken and written English and Chinese
Good communication and interpersonal skills
Customer focus with good communication and negotiation skills
Work on weekends/ PH as necessary
Interested parties please send full resume stating current and expected salary, date available to: Human Resources Manager, Chinachem Group, 35-38 Floor, Tower 2, Nina Tower, 8 Yeung Uk Road, Tsuen Wan, N.T. or click Apply Now to submit your application
Applicants who fail to hear from the Chinachem Group within 8 weeks from the date of submitting applications should consider their applicationsunsuccessful. The personal data of unsuccessful candidates collected for this recruitment exercise will be kept for 2 years from its completion and thereafter destroyed.
All applications will be treated in the strictest confidence. Personal data provided will be used for recruitment purpose only and in accordancewith the Code of Practice on Human Resource Management.