Maxim's Caterers Limited

Marketing Assistant / Assistant Marketing Executive (Casual Dining)

Maxim's Caterers Limited

Job Highlights

  • Fresh graduates, Marketing
  • Japanese culture aficionados and foodies
  • Dynamic and collaborative team

Job Highlight

  • Great point of entry into the world of F&B marketing
  • Fresh graduates, Japanese culture aficionados and foodies are welcome to apply
  • Play a pivotal role in our rapid development and be a part of our dynamic and collaborative team


  • Assist the development and implementation of marketing strategies for brand and product category to drive sales growth
  • Work closely with our chefs and R&D team to plan and support the launch of new products
  • Support consumer research, monitor on-going campaign, and keep accurate records of competitive activity to improve brand positioning and product trends
  • Support the development and execution of our all-rounded marketing and promotion campaigns for Ippudo, Dondonya, Yakiniku LIKE and other upcoming exciting new dining concepts, including but not limited to brand building, event promotions, e-marketing and social media campaigns
  • Responsible for store marketing initiatives including local store campaigns, new store opening, store renovation support, new product development, food promotion, press release content, merchandizing, uniforms, store ambience and other initiatives
  • Plan and manage the production and distribution of marketing/ promotion materials and collaterals
  • Support consumer research, monitor on-going campaign, and keep accurate records of competitive activity to improve brand position
  • Perform pre and post evaluation of brand & product performance to generate new product ideas and identify growth drivers of the brand
  • Assist in daily administrative duties related to marketing activities 


  • Degree holder of Business Administration, Marketing or other related disciplines
  • Good interpersonal and communication skills in both spoken and written English and Chinese. Japanese proficiency is not a must but will be an advantage
  • Passionate about Japanese food and culture
  • Positive, proactive and with strong sense of responsibility
  • Ability to multi-task and manage various projects simultaneously
  • Collaborative working style, with the ability to build and foster strong relationships with different stakeholders
  • Proficiency in MS Office, Excel and PowerPoint; competence in photo-editing and other Adobe suite software is not a must but will be an advantage
  • Candidates with more experience can be considered for an Assistant Marketing Executive

Interested parties please apply with full resume, state current and expected salaries by clicking Apply Now.

All applications and data collected will be treated in strict confidential and used exclusively for recruitment purposes. Only short-listed candidates will be invited for interview. The company will retain the applications for a maximum period of 6 months and may refer suitable candidates to other vacancies within the Group.

More job information
  • 5-day week
  • Birthday leave
  • Compassionate leave
  • Meal allowance
  • Medical plan
Job Function
  • Lai Chi Kok
Work Model
  • On-site / At the workplace
Employment Term
  • Permanent
  • Full-time
  • 0 year - 1 year
Career Level
  • Entry level
  • Degree
Require to Travel
  • No travel