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Job ref no.: CIDMM-CT201805
BOC Credit Card (International) Ltd

Marketing Manager, Portfolio Management

BOC Credit Card (International) Ltd

Benefits
  • 5-day week
  • Insurance plan
  • Medical plan

Responsibilities:

  • Assist the team head to formulate, develop and implement marketing programs to grow credit card loan business
  • Prepare business proposals and program evaluation, drive internal departments and external parties for the launch of new initiatives and regular programs
  • Manage business performance of different sales and marketing channels from call centre, telemarketing to digital
  • Review segmentation strategies and develop segmental & data-led marketing programs to maximize customer profitability

Requirements:

  • Degree holder or above
  • Minimum 4 years solid marketing experience in banking/credit card industry
  • Strong analytical mind
  • Highly organized, independent with strong initiatives
  • Excellent communication, presentation and interpersonal skills
  • Proficient in written Chinese and English
  • Applicants with less experience can be considered as Senior Marketing Officer

 

Applicants for the above position must be proficient in written & spoken Chinese (including Mandarin) & English, and be competent in MS Office such as Word, Excel, PowerPoint application.

Attractive remuneration packages will be offered to suitable candidates. Interested parties please send full resume with present and expected salary to Human Resources Department, 20/F BOC Credit Card Centre, 68 Connaught Road West, H.K. (Please quote Ref. no.) OR email to us.
 

**Data collected would be used for recruitment purposes only.  Applicants who do not hear from us within 8 weeks may consider their application unsuccessful and their data will be destroyed within 12 months of receipt.

More job information
Job ref no. CIDMM-CT201805 (CT3113256-01#0467)
Salary
  • N/A
Job Function
Industry
Location
  • Sheung Wan
Employment Term
  • Permanent
  • Full-time
Experience
  • 3 years - 5 years
Career Level
  • Middle management level
Education
  • Degree
  • Master's degree