Job ref no.: CT3129620-01#0069

Marketing Manager (Skincare & Cosmetics)


Our client is a well reputable beauty group and they are seeking to hire a Marketing Manager (Skincare & Cosmetics) to manage the brand for Hong Kong market.

Job Responsibilities:

  • Formulate and implement strategic brand and consumer engagement plan and campaigns to business objectives
  • Plan and execute product launch plan and events, PR & Event, CRM, digital & social media to enhance brand awareness
  • Develop prestige and personalized customer engagement initiatives for customer acquisition and retention, enhance the customer loyalty
  • Plan and execute digital and social media activities to drive the O2O traffic and enhance the customer experience
  • Manage A&P budget and cost allocation
  • Conduct market research and analysis to obtain market & consumer insights to develop total brand strategy

Job Requirements:

  • Bachelor in Marketing or related disciplines
  • At least 8 years in marketing and brand management experience gained from Beauty / FMCG industry, minimum 3 years at managerial level
  • Experience in managing skincare & cosmetics products is highly preferred
  • Strong experience in CRM and customer engagement
  • Strong leadership and people management skills
  • Self-motivated and innovative with strong business acumen

Interested parties, please CLICK HERE to apply the position via Adecco website with your CV, or if you would like to have a further discussion about this role, please contact Cathy Yeung at 852-28996182.