Job ref no.: CT3116369-01#0050
The Hong Kong International Film Festival Society Limited

Marketing Officer

The Hong Kong International Film Festival Society Limited

Responsibilities:

  • To be responsible for the development of digital marketing;
  • To develop marketing strategy and engagement plan for digital marketing;
  • To prepare, draft and upload posts and photos for Society’s various social media platforms on a regular basis and after events on IFF website and other social platforms such as Facebook, Weibo, WeChat, Flickr, Twitter, Wikipedia, Instagram & etc.
  • To maintain a sponsor and market intelligence database; To liaise with Education Bureau, universities, other educational institutions and secondary schools for outreach programme if any; and handle enquires related to outreach programmes;
  • To liaise with design and printing house for preparing all publicity and promotional materials for the audience development and outreach programmes;
  • To co-ordinate and assist in production of promos, trailers, highlight videos, promotional collaterals & etc. for Society’s different events;
  • To provide on-site support in all Society’s events;
  • To assist in marketing, PR and event activities of the Society;
  • To coordinate with designers and production houses on promotional materials;
  • To proofread all outgoing promotional materials to ensure the accuracy;
  • To prepare various reports and analyses on social media, sales and sponsorship programme; marketing and events reports; and thank you packages to sponsors and festival supporters; and
  • Perform any other tasks as assigned by the immediate supervisor and/or management from time to time.

Requirements:

  • University degree in Marketing/Digital Marketing with minimum 2 years of relevant working experience or substantial marketing and social media experience with basic graphic design and video editing skill;
  • Solid experience in social media (Facebook, Twitter, Weibo, Instagram, Youtube and etc.) and KOL marketing, prior global and regional experience (especially the China market) is a plus;
  • Proactive, independent, good interpersonal and communication skills;
  • Creativity, strategic thinking and attention to details are perquisites;
  • Proficiency in spoken and written Chinese and English is essential;
  • Ability to work under pressure and in a fast paced environment;
  • Proficient in PC skills (MS Word, Excel, PowerPoint);
  • Knowledge in video editing, Adobe AI or Photoshop is a plus;
  • Passionate in film industry and social media is preferred;
  • Required to work overtime and irregular hours including full-day work on weekends and public holidays during certain periods.

Interested parties should apply with detailed resume stating current and expected salary to The HR & Administration Office, The Hong Kong International Film Festival Society at 8/F, The Rays, 71 Hung To Road, Kwun Tong, Kowloon, Hong Kong or email to [via CTgoodjobs Apply Now ].

(All personal data provided by applicants will be used for recruitment purpose only. Only those who are shortlisted will be contacted.)

More job information
Job ref no. CT3116369-01#0050
Salary
  • N/A
Job Function
Industry
Location
  • Kwun Tong
Employment Term
  • Permanent
  • Contract
Experience
  • 2 years - 5 years
Career Level
  • Non-management level
Education
  • Degree