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Job ref no.: 20008166
The Hong Kong Jockey Club

Marketing Officer

The Hong Kong Jockey Club

The Department

The Racing Product, Marketing and Sponsorship Team is responsible for overall marketing strategy and executions for our racecourses and major race events to drive the attendance and create entertaining ambience. It supports the Club in the following key areas: Racing Event Marketing and Sponsorship, and Racing Sports Marketing.

 

The Job

You will:

  • co-ordinate with internal or cross divisional stakeholders to plan, implement and follow ups on events management and execute marketing campaigns in an integrated manner, and achieve the Club's racing marketing and communications objectives
  • co-ordinate and work independently with external agencies/vendors/creative team to ensure quality of execution and deliverables of both above and below the line communication materials are in alignment with the Club’s standards and sponsors’ objectives
  • implement through-the-line marketing campaigns, specialized skills on design, print production, digital communication and social media is essential
  • compile and co-ordinate product information and racing content for sponsors’ promotions
  • monitor media effectiveness and customer response
  • provide support to the team’s operation and ad-hoc projects
  • have to standby after work or on public holiday or duty on race meeting

 

About You

You should have:

  • a degree in marketing, business or related discipline
  • a minimum of 4 years’ experience in marketing, client servicing, PR or hospitality
  • flexibility in shift duty arrangements on weekends
  • knowledge and passion in horse racing will be an advantage
  • understanding of print production, design creative, digital communications and social media
  • excellent interpersonal, communication and analytical skills, detail-minded and be creative, proactive and result-oriented
  • ability to be self-directed, multi-task oriented, and work under pressure to meet deadlines
  • excellent written communication skills, great attention to details
  • good command in both written and spoken English and Chinese
  • Proficiency in Microsoft Office Applications (e.g. PowerPoint, Excel, Word)

 

Terms of employment
The level of appointment will be commensurate with qualifications and experience.

 

How to Apply

Please send your resume, complete with expected salary and job reference by clicking Apply Now.

We are an equal opportunity employer. Personal data provided by job applicants will be used strictly in accordance with the Club's notice to employees and prospective employees relating to the Personal Data (Privacy) Ordinance. A copy of which will be provided immediately upon requested.