Born more than 100 years ago, Maserati (www.Maserati.com) is an Italian exclusive Luxury cars manufacturer with a mission to build ultra-luxury performance automobiles with timeless Italian style, and owned by the Italian American car giant Fiat Chrysler Automobiles (currently the world’s eighth largest auto maker) whose brands portfolios include Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, Lancia…
Asia has been experiencing an amazing growth over the last years. Their Hong Kong office in charge of the South East Asia Pacific region (Hong Kong/Macau, Taiwan, Singapore, Malaysia, Indonesia, Thailand, Philippines, Vietnam, Australia and New Zealand) hosts a compact team of 10 passionate and seasoned professionals in Sales, Business Development, After-sales services, Marketing & Communications.
Maserati is looking for a high calibre Marketing & Communication Manager South East Asia Pacific, based in Hong Kong.
Reporting directly to the SEAP General Manager (based in Hong Kong) and functionally to the APAC Marketing & PR Director (based in Tokyo), you are ultimately responsible for promoting the brand products in the markets and defining a proper strategy to make the target customer aware.
Your main responsibilities will be:
Marketing and Communication strategy:
Partnerships / Collaboration:
Function skills : marketing ( local brand management - communication - advertising - printed materials - promotion & animation - trade marketer - digital marketing - CRM - international operational marketing ) communication ( press relations - public relations & events )
Product skills : mass market products ( automotive )
Product category : Luxury
Business sectors : manufacturer ( automotive & transport )
Experience years : 10 to 15
Language skills : english (business proficient)
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