They are now searching for a high caliber candidate for the newly created role of Area Sales Manager APAC for wholesale (distributors and direct accounts) to be based in Hong Kong.
Objectives and responsibilities
Under the new global Penhaligon’s organization both Direct Retail and Wholesale Channels (Key Accounts and distributors) are under one single commercial leadership to:
Directly reporting to the Regional APAC Director (based in Hong Kong), you are ultimately responsible for spearheading the acceleration of the sales revenues and network development of the wholesale channel, aligning with retail to ensure a consistent and seamless customer service and brand experience across all Asia customer touch points, independently direct retail or wholesale managed POS by:
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In early 2015, in a drive to expand its presence in prestige perfumery PUIG Fragrance (www.puig.com), one of the world largest family-owned fashion and fragrance businesses acquired Penhaligon’s (www.penhaligons.com) and L’Artisan Parfumeur (www.artisanparfumeur.com) that have been sister brands for over 10 years and today are managed under Perfumers 1870 (www.perfumers1870.com) a collective of perfume brands creating unique fragrances since 1870.
Today for the prestigious British fragrance house Penhaligon’s London (holding two Royal Warrants, a symbol of excellence and quality), Asia has become a strategic region with around 20% of global sales in terms of direct retail and wholesale. They are now rolling out a new business strategy and organization to grow significantly their Asia presence both in direct retail (double the number of boutiques in Hong Kong, Macau, Singapore and Taiwan by 2020) as well as their wholesale network (distributors and direct accounts) already strong of around 100 POS (exclusively Shop in Shop, Counters, boutiques) in Japan, Korea, Malaysia, Philippines, Indonesia, Thailand and Australia.