Job ref no.: CTB-06819
PCCW Solutions Ltd

Performance Marketing Manager (e-Commerce)

PCCW Solutions Ltd

Benefits
  • 5-day week

The Performance Marketing Manager drives paid media strategy for full marketing programme. He/she will ensure highest ROI in paid media dollars, with aim to drive acquisition and retention. He/she will identify and build paid media capabilities within the marketing department, and work with partners or agencies to fill the necessary gaps. He/she will be an expert in paid media landscape, trends and platforms/tools within the marketing department.

The Job

  • Define our overall performance marketing strategy, and specific performance marketing strategies that support individual campaigns.
  • Drive awareness, site visits, app downloads and retention by designing implementing, testing and scaling paid media campaigns across most relevant advertising channels. Manage, execute and optimize online paid media efforts.
  • Identify opportunities with paid media platforms, tools and trends
  • Identify required resource to build performance marketing capabilities within the marketing department, aiming to run all online paid advertising in-house, to drive highest ROI of paid media dollars, and ensure fastest reactive times to consumer or business needs.
  • Be the most up-to-date expert on paid media landscape in Hong Kong.
  • Educate and share updates internally.

The Person

  • Degree in eCommerce, Marketing, other related discipline, or equivalent work experience
  • Minimum 3 - 4 years working experience in related discipline
  • Fluency in written and spoken Mandarin and English.
  • Strong analytical background and attention to detail with ability to use data to measure performance and determine improvements
  • Ability to tie marketing programs to ROI metrics
  • Passionate about eCommerce and digital marketing
  • A good team player with sound analytical and problem solving skills, willing to take challenges.

We offer rewarding career with attractive remuneration package including 5-day week, retirement scheme, generous annual leave as well as comprehensive training to the right candidates.

If you have the desire for a challenging and rewarding career development, please apply via https://pccw.taleo.net/careersection/ex/jobsearch.ftl?lang=en&portal=101430233.

Fax : 2989 6309

For more information on other job opportunities of PCCW Solutions, please visit our website at http://www.pccwsolutions.com/public/Career/Career%20Event%20and%20Job%20Vacancies/

PCCW is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer's personal data policies, a copy of which will be provided immediately upon request.
http://www.pccw.com/staticfiles/PCCWCorpsite/Terms%20of%20Use/Privacy%20Policy%20Statement/(PCCW)%20HR%20Privacy%20Policy%20Statement%20(version%20-%20Nov%202017).pdf

www.pccwsolutions.com/
 

More job information
Job ref no. CTB-06819 (CT3115165-01#1716)
Salary
  • N/A
Job Function
Industry
Employment Term
  • Permanent
  • Full-time
Experience
  • 3 years - 4 years
Career Level
  • Middle management level
Education
  • Degree