Job ref no.: CT3122256-01#0148
JPC TEXSON LTD

PR & DIGITAL MARKETING EXECUTIVE / Specialist V watch/fashion jewellery brand (5 days)

JPC TEXSON LTD

Benefits
  • 5-day week
  • 13-month pay
  • Competitive pay
  • Discretionary bonus
  • Medical plan
  • Year-end bonus

 
THE COMPANY :

  • Fashion watch & fashion jewellery brand owner 
  • e-Commerce, wholesales & retailing
  • Main market : HK (2 shops), China (1 shop), Japan, Korea, Singapore, Australia and other SE Asian countries
  • Mother company : watch designer & manufacturer for global market 
  • We are looking for  PR & DIGITAL EXECUTIVE   – with details as follows :



THE JOB :

  • The PR & Digital Executive will be part of the Marketing Team and assist the team in conceptualizing and executing our PR and social media content and strategy.
  • Organizing and managing press and in store events in Hong Kong Market
  • Content and Social media management (Creation and management of digital contents, sentiment analysis, reporting, KPI monitoring, digital analysis)
  • Responsible for maintaining and creating relationship with influencers and bloggers
  • Develop e-business strategy through online contacts channels
  • Execute our content calendar across all existing social media channels & manage postings.
  • Own community management responding to comments & actively engaging with customers & influencers posts.
  • Develop an optimal posting schedule, considering web traffic & customer engagement metrics.
  • Work with our internal creative team to create the assets for our social media channels on-time & to the highest quality.
  • Research audience preferences & discover current trends.
  • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness.
  • Report on online reviews & feedback from customers & fans.
  • Suggest new ways to attract prospective customers including campaigns, promotions & contests
  • Degree preferably in Marketing/Branding/Business related
  • Some experience in social media / PR / digital marketing within the fashion / beauty space is a plus.
  • Passion for social media, fashion and trends is a must.
  • Passionate for business matched with branding and analytical skills.
  • Comfortable looking at the data to measure program performance
  • Strong team spirit, collaborative work approach and significant enthusiasm for brainstorming
  • 5 days work
  • More experience will be considered as PR & Digital Specialist



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More job information
Job ref no. CT3122256-01#0148
Salary
  • N/A
Job Function
Industry
Location
  • Kwai Hing
Employment Term
  • Permanent
  • Full-time
Experience
  • 3 years - 20 years or above
Career Level
  • Non-management level
Education
  • Degree
  • Master's degree
Require to Travel
  • No travel