Job ref no.: CT3130529-01#1657

PR Executive / Senior PR Executive 

Shaw Brothers Holdings Limited

RESPONSIBILITIES  
  • Propose and implement marketing and PR campaigns, including brand promotion, product launches, media luncheons, social media management, social media campaign, KOL campaigns, product promotion, advertising activities, sponsorship line ups, etc.
  • Assist Manager on preparing all PR and Marketing materials and content creation, including press material write ups, social media copy writing, content editing, proofread, review post performance and improve.
  • Media Pitching to enhance media exposure for various client projects.
  • Build and maintain a good relationship with media (both online and offline), KOLs and Artist Management.
  • Co-ordinate with external and internal parties to ensure the smooth execution of PR and marketing campaigns.
  • Support on reports, admin works, and maintaining filing systems, and any other ad-hoc tasks assigned by senior management.
  • Liaise and work closely with clients and external parties for event management
  • Contribute towards new business pitches, Interacting with and counseling clients
  REQUIREMENTS
  • Degree holder preferably in Business, Marketing or Communications or related discipline
  • Minimum 2 years’ agency experience, including digital marketing /social media agency / PR agency / Artiste Liaison
  • Solid hands on experience in Media Pitching, social media content development, digital media buying, advertising creative, Analysis tools.
  • Good communication, presentation and interpersonal skills
  • Proficiency in written and spoken English , Chinese & Mandarin
  • Excellent project management skills and enthusiastic multi-tasker with a can do attitude and passion for PR industry
  • Experience in Photoshop, Illustrator, and/other design tools would be an advantage
  • Proficient in PC applications, e.g. MS- Word, Excel, PPT
  • Immediately available is highly preferred
 
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More job information
Job ref no. CT3130529-01#1657
Salary
Job Function
Industry
Location
  • Tseung Kwan O
Employment Term
  • Full-time
Experience
  • 3 years
Career Level
  • Middle management level
Education
  • Diploma or equivalent
  • Asso. Deg or High Dip
Benefits
  • 5-day week
  • Discretionary bonus
  • Insurance plan
  • Medical plan
  • Shuttle bus