Job ref no.: Job ID: 2246 (CT3123220-01#0104)
The Bank of East Asia, Limited

Product Marketing Manager

The Bank of East Asia, Limited

  • 5-day week
  • 13-month pay
  • Birthday leave
  • Dental plan
  • Insurance plan
  • Meal allowance
  • Medical plan
  • K + 1 more

Insurance Services Department

Product Marketing Manager (Job ID: 2246)


To drive the development and launch of new/revamped life and general insurance products, and coordinate with insurers and relevant parties

To arrange the full implementation of promotional programs for life and general insurance products, including the planning and budget control, development of marketing materials and logistics arrangement

To monitor the marketing administrative functions including fulfilment of promotional offers, logistics design/control

To develop various product and promotion progress tracking reports


University graduate, preferably major in marketing, business or finance

Minimum 5 years’ experience in product marketing of insurance products, with at least 2 years at supervisory level

Sound knowledge in life and general insurance products

Able to work independently with good interpersonal and communication skills

Excellent command of both written and spoken English and Chinese

(Candidates with less experience may be considered for the post of Product Marketing Officer)

Please apply online via the BEA Careers website at or by clicking the Apply Now button. Kindly note that if you are a new user, you have to first create your User Profile before you can apply.

Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Data Policy, which is available upon request. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after six months. 

More job information
Job ref no. Job ID: 2246 (CT3123220-01#0104)
Job Function
Employment Term
  • Permanent
  • Full-time
  • 5 years
Career Level
  • Middle management level
  • Degree