Developing effective PR plans using appropriate strategies and tactics that fit company profile
Assist in planning, developing and implementing public relations / marketing communication strategies and campaign to build brand awareness
Pitch media to secure press releases, editorial coverage, and media exposure
Preparation and distribution of press releases, handling media enquirers
To prepare and execute planned PR activities, including press launches, media and blogger event, customer events
Build up network of media contacts such as media, KOL, micro-influencers, celebrities and bloggers
Keep good relationship with media and bloggers in order to build and maintain a strong network to maximize PR exposure and coverage for all brands
Compile reports to track and evaluate effectiveness of marketing spend
Support Marketing Department on all related issues of marketing plan and production.
Bachelor’s degree holder, or above, in PR / Journalism / Communications / Marketing or related disciplines
At least 3 - 5 years relevant experience in PR & Event Marketing functions (Skincare and beauty industry would be an advantage)
Strong analytical, good communication, presentation, problem solving and interpersonal skills
Proactive, efficient, independent and detail-minded is highly expected
Awareness of the market trend and new media platforms, able to analyze market insight
Excellent self-presentation, discipline, strong work ethic as well as accountability as a team player and member.
Strong networking, communication and presentation skills
Good command of written and spoken English and Chinese as well as Mandarin
More experience may be considered as Senior Public Relations Executive
Working condition and benefit
Office at prime location of Causeway Bay
Five-day work week
Flexible working hours
Medical and Dental insurance
We offer a competitive remuneration package to the right candidate. If you are interested in the post, please send your resume and portfolio inPDF format together with your present and expected salaries by sending email to “ [via CTgoodjobs Apply Now ] "
We are a fast-growing skincare, cosmetics and health supplements retailer in with 9 branches (Mi Ming Mart 彌明生活百貨) in Causeway Bay, Tsim Sha Tsui, Mong Kok, ShaTin, Yuen Long, Tsuen Wan, Kornhill, Tuen Mun, Tseung Kwan O. The online store is also available to provide convenient service to our customers. To know more about us, please visit the following website.