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Job ref no.: 3996110/001_1526362588
Page Group Hong Kong

Senior Digital Product Analyst (Marketing & UX) - Online Media

Page Group Hong Kong

Benefits
  • 5-day week
  • Competitive pay

Our client is a renowned and well-established media business across APAC and is looking for a Senior Digital Product Analyst to develop their new digital products.



Client Details

Our client is a well - established online platform with multiple businesses across APAC and is the key player of their category. This is a new role on a newly formed team with the opportunity for high impact in the company and will supports their core product team.

Description

  • Perform analysis on large sets of data to extract actionable insights that will drive customer product experience decisions;
  • Drive deep analytics on business critical data including user cohorts analysis, user behavior correlations, conversion funnels and digital product kpi;
  • Develop models around customer behaviors and predictive algorithms / models to be used for real time or strategic planning applications;
  • Gather requirements to support the design of new product features and enhancements;
  • Develop hypotheses and plan A/B tests to drive iterative improvements through efficient experimentation;
  • Work closely with product owners, user experience specialists, designers, developers and others across the company;
  • Partner with developers to build comprehensive data which is easy to use & drive insight;
  • Establish data tools to tackle questions at scale;
  • Scale insights into best practices and share with stakeholders.


Profile
  • Bachelor degree in Statistics, Mathematics, Computer Science, Data Mining;
  • 4 years of experience in Internet Web / Mobile App product industry as a User Insight Analyst delivering deep user analysis;
  • Experienced in coding skills SQL, R or Python and Data Visualisation experience (e.g. Tableau, Advanced Excel skill);
  • Experienced in Google Analytics, Google Tag Manager and with Facebook Analysis is a plus;
  • Excellent analytical & business skills to identify implicit, unstated, and unrecognized requirements;
  • Passionate with digital product analysis and data driven growth hacking;
  • Social Media savvy with functionality & user experience knowledge of Facebook, Instagram, WeChat and YouTube is a plus;
  • Communicative person that values building strong relationships with colleagues and stakeholders.


Job Offer

- 5 days work

- Attractive bonus structure

More job information
Job ref no. 3996110/001_1526362588 (CT3115664-01#0271)
Job Function
Industry
Location
  • Central
Employment Term
  • Permanent
  • Full-time
Experience
  • 0 year
Career Level
  • Non-management level
Education
  • Degree