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Job ref no.: 706850/001

Senior IT manager-Analytics

Robert Walters

This client is a blue chip company based in Hong Kong, looking for a new joiner to expand their data team.

Responsibilities:

  • To formulate strategy in acquiring data, utilisation and turning them into business results
  • To design and develop workplan / methodology that makes use of different analytic approaches to derive customer insights, deduce business solutions and provide actionable recommendations that drive business performance
  • To provide measurement and reporting in order to optimise company’s websites, social media and digital campaigns. Build and execute ongoing testing plans, including A/B and multivariate testing
  • To formulate mechanism and dashboard to optimise business performance from prospect acquisition across both online / offline to customer retention


Requirements:

  • 10 years’ experience in using analytics to drive business / marketing results, transforming data to actionable insight and recommendation
  • Experience of working with a wide range of data sets, including transactional, behavioural, web and research data
  • Experience in web analytics methodologies, such as experimentation, A/B testing, competitor and market analytics, online surveys, customer research etc. to optimise booth online and offline digital campaigns
  • Experience in using different web and social media analytics tool (i.e. Google Analytics, Omniture, Hootsuite, Sprout Social etc.)
  • Extensive experience in advanced analytics such as customer segmentation, predictive modelling, association analysis, time series analysis etc.
  • Excellent knowledge of MS Excel for analysis and presentation of data and statistics
  • Solid SQL skills, familiar with SEO & SEM
  • Strong business and marketing acumen, demonstrated ability to develop analytic approaches to solve critical business problems

Get in touch

Victor Tsang

+852 21035350

Interested parties please click Apply Now to apply job

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More job information
Job ref no. 706850/001 (CT3114388-01#6466)
Salary
  • N/A
Job Function
Industry
Employment Term
  • Full-time
Experience
  • 10 years
Career Level
  • Senior management level
Education
  • N/A