Job ref no.: CT3128817-01#5255

Senior Manager, APAC Brand Creative

Expedia Group

Do you want to make a difference in a global consumer brand? Come and join us.

We would love for you to join the award-winning and innovative brand team in our mission to help millions of customers across the globe find and book the right accommodation for them.

Expedia is one of the world’s biggest online travel companies with a portfolio of international brands including the top-tier lodging authority, Hotels are the biggest revenue generator for Expedia, so the brand is an important part of the Expedia business. is also the most global of Expedia’s brands with 89 sites in over 200 countries (includes territories) in 41 different languages.

In this role, you will develop breakthrough communications and support advertising development, integrated marketing, consumer research, measurement & insights.

We’re looking for a motivated self-starter who believes in the value and impact of brand marketing, who knows how to drive impact and results, in a prioritized manner, balancing the constant sense of urgency with quality of work. This person will play a part in shaping advertising campaigns and help us continue to push our brand in APAC and across regions.


What you'll do

  • Lead development of APAC regional advertising campaigns, as well as other initiatives designed to communicate our brand positioning and drive brand awareness
  • Lead localization of advertising campaigns, partner with legal, compliance, and localization partners
  • Work across the brand organization and partner with other teams to manage integrated production management, tracking and ensuring we meet project goals for brand campaigns across television, radio, out of home, digital, and social
  • Work closely with local market teams to establish market priorities and agree on strategic direction to achieve goals
  • Manage one direct report, collaborating closely with them on the day to day work, while supporting their growth and development
  • Building and maintaining a positive, collaborative relationship with all team members and external partners
  • Providing creative thought leadership to help benefit advertising.
  • Work with our Brand strategy and insight teams to deliver post-campaign analysis
  • Collaborate across teams to build ideas and execute programs and build relationships with internal and external partners
  • Support budget projections, updates and analysis while tracking ongoing projects to help ensure they stay within budget and on time


Who you are:

  • Minimum 8 years professional experience working on consumer brand(s), either client-side or in an advertising agency environment
  • Thrive in a dynamic, collaborative yet highly competitive, and constantly evolving category
  • Ability to develop and work in a highly collaborative environment, building strong working relationships across internal/external parties
  • You have strong communication skills and the ability to communicate sophisticated issues clearly at all levels of an organization. Ability to track results and apply findings for the future
  • Experience with content production and brand activations and integrated campaign planning, including the ability to set objectives and goals then construct an integrated campaign to achieve them
  • You have a strong creative eye and are able to mold creative work through clear feedback to agency partners
  • You sweat the small stuff and have great project management skills. Steadfast attention to detail – in every way
  • You can work independently, and your default position is to move forward and do something
  • You are able to work with the demands of a global company, including adapting your schedule for key meetings, within reasonable terms
  • Have a sense of humor
  • You are fluent in English as well as Korean and/or Japanese


Why join us

Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility inspires us to be the place where exceptional people want to do their best work, and to provide them to tools to do so.

Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are a global organization but keep our feet on the ground so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.

If you have a hunger to make a difference with one of the most loved consumer brands in the world and to work in the dynamic travel industry, this is the job for you.

Our family of travel brands includes: Brand Expedia®,®, Expedia® Partner Solutions, Egencia®, trivago®, HomeAway®, Orbitz®, Travelocity®, Wotif®,®, ebookers®, CheapTickets®, Hotwire®, Classic Vacations®, Expedia® Media Solutions,™, Expedia Local Expert®, Expedia® CruiseShipCenters®, SilverRail Technologies, Inc., ALICE and Traveldoo®.


Diversity statement

Expedia is committed to creating an inclusive work environment with a diverse workforce. All applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.


About® (or™) is the most rewarding way to book a place to stay. We really love travel and we know you do too. That’s why we make it really easy to book with us. With hundreds of thousands of places to stay around the world and 90 local websites in 41 languages, has it all. So, whether you’re looking for value in Vegas, treehouses in Thailand or villas with views, it’s all just a click away. And with our “Reward-winning" loyalty program you earn free* nights while you sleep…what could be better? Booking just got smarter too. With over 25 million real guest reviews and an app so easy to use that it’s been downloaded 70 million times, you can be sure to find the perfect place for you.

Expedia is committed to creating an inclusive work environment with a diverse workforce.All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

Interested parties please click Apply Now to apply job.

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More job information
Job ref no. CT3128817-01#5255
Job Function
Employment Term
  • Permanent
  • Full-time
  • 8 years - 13 years
Career Level
  • Senior management level
  • Degree