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Job ref no.: CT3118116-01#0925
Bank of Communications Co., Ltd. Hong Kong Branch

Senior Manager, Brand Management

Bank of Communications Co., Ltd. Hong Kong Branch

Job responsibilities:

  • Play a major role in planning, organizing and implementing of brand building activities of the bank
  • Manages, develops, and implements marketing activities to maximize sales of an assigned brand
  • Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for assigned brand based on research and analysis
  • Work with internal stakeholders to identify and implement bank strategies
  • Ensures that project/department milestones/goals are met and adhering to approved budgets and timelines
  • Coordinates and manages external stakeholders, and support relevant teams to ensure a consistent brand message is communicated

Requirements:

  • Degree holder or above in Business Administration, Marketing, Public Relations or related disciplines, with 10 years or above relevant experience in the related area as an individual contributor. With relevant experience in banks, financial institutions, government, universities or public utilities
  • Proficiency in written Chinese and English
  • Strong in events management
  • Detail-minded and with good communication, interpersonal and organization skills
  • Able to work under pressure and meet tight deadlines

The above post requires proficiency in English, Cantonese and Putonghua.

We offer attractive remuneration package to the right candidates. Please send your full resume with expected salary to The Human Resources Manager, Bank of Communications Co., Ltd., 10/F, Bank of Communications Tower, 231-235 Gloucester Road, Wan Chai, Hong Kong, or fax to 2838 9209, or e-mail to : [via CTgoodjobs Apply Now ]. 

Data held by the Bank relating to employment applications will be kept confidential and used only for consideration of applications. The bank may also refer suitable applicants to other vacancies within the Group. All personal data of unsuccessful applicants will be destroyed after the recruitment exercise. A copy of Personal Information Collection Statement is available upon request.

Bank of Communications Co., Ltd. Hong Kong Branch (Incorporated in the People's Republic of
China)