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Posted on 2023-01-09
Senior Manager, Card Partnership & Usage - Credit Cards
Job Matcher .
- Create and deploy marketing strategies, lead conceptualization and implementation of key growth initiatives, and maintain current market intelligence on overall industry verticals and competitors
- Partner with Marketing Product Managers in managing strategic marketing programs, strategic program roadmaps, program development, program/product launches, and program marketing to gain maximum benefit from each program/product and deliver on client value propositions
- Develop plans and ensure successful execution against functional strategies for a business or product region requiring coordination and integration across teams/business units, as well as construct and ensure successful execution marketing plan that spans product, brand, acquisition, customer, and retention to improve performance, brand preference, and client engagement
- Utilize specialty knowledge to review, analyze, and develop beyond existing solutions, as well as develop and communicate a business plan on approaching the marketplace
- Manage day-to-day product marketing for core products including program delivery, client experience, and client communications strategy, help the team prioritize, negotiate, and remove obstacles, and provide input into project plans and program affecting job family/function within a region/business
- Manage client value propositions, positioning, segmentation, pricing, targeting, channel strategies, and competitive differentiation to achieve preferred status as a partner to Bank clients
- Collect client and competitor market research, and direct and oversee marketing program life cycle management including market demands, technology trends, and competitive field
Qualifications:
- 8-12 years of relevant experience
- Bachelor's degree / University degree
- Experience leading a team in a complex, and matrixed environment
- Experience with internal/external negotiations
- Practical experience of multiple business cycles
- Advanced knowledge of industry and competitor products/services
- Working knowledge of strategic direction of the function within the business as well as a solid conceptual/practical grounding in function and/or area of expertise
- Consistently demonstrates clear and concise written and verbal communication
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Company Overview
We are a recruitment firm with mission as we won't try to get a square peg into a round hole.
Alexis Services like LinkedIn are rapidly changing the Recruitment Technology landscape, and we are the talent acquisition adviser at the forefront of this revolution. We’re a boutique firm with an young, enthusiastic and customer-oriented team that believes in the strength of diversity, teamwork, and the continuous quest for excellence. Every clients is unique and we deliver a customized end-to-end talent acquisition solutions.
We don’t need to be sizable or just delivery volume of services. As our mission is to save yours time, in other words is your costs and reduce risk to hire the wrong person. Plus there are a lot of changes in recruitment industry through social media and multi-channel while the traditional job portal and advertisement is no longer the main stream to approach top talents. Is what we do now going to be what we’re doing a year from now? We’d rather watch what goes on and be able to pounce on where we think recruitment are going to go. Our consultants who embrace their passion of networking, with think-out-of-box approach and aim to delivery true-valued to our client - YOU!
Alexis Services like LinkedIn are rapidly changing the Recruitment Technology landscape, and we are the talent acquisition adviser at the forefront of this revolution. We’re a boutique firm with an young, enthusiastic and customer-oriented team that believes in the strength of diversity, teamwork, and the continuous quest for excellence. Every clients is unique and we deliver a customized end-to-end talent acquisition solutions.
We don’t need to be sizable or just delivery volume of services. As our mission is to save yours time, in other words is your costs and reduce risk to hire the wrong person. Plus there are a lot of changes in recruitment industry through social media and multi-channel while the traditional job portal and advertisement is no longer the main stream to approach top talents. Is what we do now going to be what we’re doing a year from now? We’d rather watch what goes on and be able to pounce on where we think recruitment are going to go. Our consultants who embrace their passion of networking, with think-out-of-box approach and aim to delivery true-valued to our client - YOU!
