Job ref no.: CT3117654-01#0421
China Life Insurance (Overseas) Company Limited

Senior Manager / Manager V Customer Growth Strategy Project

China Life Insurance (Overseas) Company Limited

  • 5-day week
  • Discretionary bonus
  • Education subsidies
  • Insurance plan
  • Medical plan


  • Design and develop initiatives to drive customer growth strategy
  • Work closely with IT to make use of big data for driving customer engagement and repurchase
  • Develop initiatives to increase customer acquisition and penetration, cross-sell, and up-sell efficiency, improve business performance and provide better customer experience through enhanced engagement
  • Execute existing customer campaigns and monitor result
  • Perform market analysis of business development, customer acquisition and penetration trend
  • Identify innovation opportunities and deliver to agency business development and management functions for driving channel management effectiveness
  • Monitor project KPIs progress, prepare analysis reports and performance review
  • Implement strategies and action plans for performance enhancement


  • Degree holder or above
  • Minimum 6 years of relevant experience in management consulting or related industry, in which at least 5 years in Marketing, Digital, Customer Relationship Management (CRM), Product Development, Business Development, or Project Management role, and at least 4 years at managerial level
  • Demonstrated ability to operate effectively in a fast-paced environment and to translate concepts into action plans
  • Experience in insurance technology and innovation, digital, and analytics is an asset
  • Holder of FLMI is highly preferred
  • Strong market sense, excellent communication, analytical and project management skills
  • Result-oriented and with a track record of achievement
  • Mature, self-initiated with positive attitude to work independently
  • Proficient in Microsoft PowerPoint, Word and Excel
  • Candidates with less experience will be considered as Manager 

Application Method

We offer competitive salary and wide range of benefits such as medical insurance, education allowance etc. Interested parties please apply with full resume including current and expected salary by clicking Apply Now or by mail to Human Resources Department,Tower A,China Life Center,One Harbour Gate,18 Hung Luen Road, Hung Hom, Kowloon,Hong Kong. 

More job information
Job ref no. CT3117654-01#0421
  • N/A
Job Function
  • Wanchai
Employment Term
  • Permanent
  • Full-time
  • 6 years - 11 years
Career Level
  • Middle management level
  • Degree