Senior Marketing Executive (CRM & e-Marketing)

Our Customer Relationship Management and e-Marketing Team widely and creatively drives and implements strategies for managing communications and interactions with our customers. We frequently adopt new technology to organize, automate, and synchronize business processes and sales activities for direct marketing and achieving high quality customer service. In order to attract, retain and enhance the loyalty of FANCL customers to support business growth, not only we would establish innovative online and mobile communication platforms, but also highly emphasize the importance of being customer centric to understand the ultimate need of our customers.

Responsibilities:

• Initiate the development of innovative customer loyalty programs for business growth
• Conduct various customer analyses to unveil the hidden untapped business opportunities
• Enhance the critical analytics infrastructure to support customer centric strategy for online and mobile marketing campaigns, direct marketing and iFANCL Apps
• Lead and coordinate CRM and direct marketing campaigns for several Asia Pacific regions, including Hong Kong, China, Taiwan and Singapore
• Coordinate and support iFANCL online store items launch and promotions strategies

Requirements:

• Bachelor Degree in Marketing, e-Commerce, Engineering, Computer Science or a related discipline
• At least 3 years’ relevant experience in direct marketing, online marketing, mobile App system development, customer and content traffic data analysis, online/ membership system development or e-marketing activities coordination, preferably in retail or FMCG marketing field
• Knowledgeable in CRM system design, Apps development and online system management
• Strong numerical sense and analytical skills
• Creative with strong marketing sense and business acumen
• Independent, self-motivated, able to work under pressure and embrace fast-pace working culture
• Proficiency in MS Access, Excel, Word and Chinese Word Processing
• Good command of both written and spoken English and Chinese (Cantonese & Mandarin)

What We Offer

• A 5-day work week
• Competitive Salary Package
• Guaranteed 13 Months’ Pay & Year End Discretionary Bonus
• On the Job Training & Training Sponsorship
• Full Paid Sick Leave, Annual Leave, Maternity Leave, Paternity Leave
• Staff Benefits e.g. Staff Purchase Discounts, Free Product, Sponsor of Gym Membership, Comprehensive Medical Benefits Coverage, etc.
• Staff Activities & Events e.g. Mid-Autumn Festival Gathering, New Joiner Gathering, Annual Dinner, Christmas Parties, Health Talks, Sports Activities, Interests Classes etc.

Interested applicants please click Apply Now  and send your résumé with expected salary to us. For internal reference purpose, please also state your public examination results on your attached résumé.

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