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Job ref no.: CT3114387-01#7650

Senior Marketing Executive (Telecom)

Classy Wheeler

Client Description

Leading telecom carrier and IT solutions company

Job Description
Senior Marketing Executive (Channel Marketing)

Responsibilities

  • Plan and execute marketing programs to grow acquisition and retention revenue in SME and corporate employee segment through various sales channels.
  • Partner with internal and external business parties to develop various digital platforms including new online shopping portal set-up and social media to increase brand exposure and enhance customer experience
  • Conduct data analysis on segmentation marketing and evaluate marketing program efficiency
  • Define customer journey for enhancing customer loyalty
  • Support team operations & handle ad hoc tasks as assigned

Senior Market Analyst (Data Analytics)

Responsibilities

  • Provide ROI analysis of all marketing campaigns and sales activities
  • Design research projects that answer specific business questions
  • Work with Marketing team to identify new market opportunities and retention strategies
  • Work on market research projects to analyze competitors, determine brand perceptions evaluate market penetration; understand customer needs
  • Analyze marketing metrics to identify cause-effect relationships between marketing actions and financial outcomes to increase profitability
  • Track, monitor and review social media campaign results to optimize online marketing initiatives

Job Requirements
Senior Marketing Executive (Channel Marketing)

Requirements

  • Degree holder with 3 – 5 years of working experience in marketing area
  • Experience in Channel Marketing with strong business sense is highly preferable
  • Exposure in digital platform such as online shopping platform set-upand social media is a great asset
  • Highly proactive and self-motivated, able to work independently and handle multi-tasks
  • Detailed oriented and sensitive to figures
  • Flexible, creative and open-minded with interest in technology and fast moving industries
  • Proficiency in MS Office applications including PowerPoint, Excel, Word and Chinese word processing

Senior Market Analyst (Data Analytics)

Requirements

  • Degree holder in Marketing or Statistics related discipline
  • 3 years’ solid experience in Data Analytics and/or marketing with SQL and database skills
  • Working experience in telecommunication / mobile / IT industry is preferred
  • A marketing expert who possesses a core strength of strategic thinking
  • Good analytical skill and detail-oriented
  • Excellent interpersonal and communication skills as well as good command of both written and spoken English and Cantonese

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More job information
Job ref no. CT3114387-01#7650
Salary
  • N/A
Job Function
Industry
Employment Term
  • Permanent
  • Full-time
Experience
  • 3 years - 8 years
Career Level
  • Middle management level
Education
  • Degree