Job ref no.: CT3124243-01#8694

Senior Marketing Manager - B2B2C Marketing

Links International

Our client is a global leading eCommerce platform; they are currently looking for a high caliber Senior Marketing Manager to join their expanding business. The ideal candidate must have at relevant B2B2C marketing experience and familiar with Hong Kong F&B market.

Responsibilities:

  • Lead the marketing conversation with key accounts and high potential accounts to leverage them for joint marketing plans and business plans
  • Plan and build promotional strategies to drive value perception and incremental customers
  • Design framework for new and existing program experimentation and tracking to increasse the scale of success
  • Develop immediate & related teams, setting clear goals, plan resources and holding team memebers accountable for performance
  • Uses performance data to develop short-term and long-term recommendations
Requirements:
  • Bachelor Degree with minimum 10 years of marketing experience, of which at least 5 years in B2B2C marketing involving multiple business partners
  • Proven record in designing and deploying co-marketing plans to deliver great business impact
  • Strong knowledge and understnding of F&B marketing channel mix
  • Familar with performance analysis and capable of data mining
  • Good command in spoken and written Chinese (Cantonese & Mandarin) and English
  • Team player, self-motivated, detail-oriented and with strong interpersonal skills
Interested parties, please click Apply Now to complete the application process. You can also contact Vanessa Ip at 3915 0224 for confidential discussion.
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More job information
Job ref no. CT3124243-01#8694
Salary
Job Function
Industry
Employment Term
  • Permanent
  • Full-time
Career Level
  • Senior management level
Education
  • Degree