Job ref no.: CTS-03536

Senior Marketing Manager/ Marketing Manager (Smart Living)


  • Insurance plan
  • Medical plan

HKT Smart Living brings a new concept of smarter living to the market. It is a challenging and dynamic opportunity for an all rounded marketer to work for this brand which is striving for differentiation and continual growth.

The incumbent will be responsible for marketing and promotion of products and services related to Smart Living in consumer market via partnership and joint promotions or events. Major job duties include:

  • Recruit, manage and work closely with a series of renowned partners and potential partners to meet business target and ensure the marketing programs and new initiatives run smoothly
  • Plan, develop and execute various partnership programs to achieve the assigned business target
  • Work closely with various internal and external parties for planning and executing marketing programs, which includes operation logistic planning and execution, pricing strategies, preparing sales materials, advertising and communication tools from concept to implementation
  • Ensure marketing messages are synchronized across different business units and monitor all marketing campaigns to ensure communications are streamlined and aligned
  • Collect market intelligence, conduct media evaluations and provide analyses/insights to facilitate development of marketing strategy and project assessments
  • Measure and report performance of all marketing campaigns, maximize the ROI of the marketing activities

He/She should possess the following qualifications:

  • University graduate in Marketing, Communications, Business Administration or related disciplines
  • Minimum 6 years working experience in Product or Service Marketing
  • Possess strong and extensive merchant partnership and business network
  • Background from telecommunication, banking, consumer goods or advertising agency will be preferable
  • Proven project management skill from planning to detailed execution
  • Be creative and sensitive to smart gadgetry trends
  • Excellent interpersonal and communication skills, organized, presentable and independent
  • Proficiency in both spoken and written English and Cantonese
  • Candidate with less experience will be considered as Marketing Manager

If you have the desire for an exciting and rewarding career, please send us your resume immediately, quoting the reference number, your present and expected salary via email to Human Resources.


Fax: (852) 2962 5395

For more information on other job opportunities of PCCW, please visit our website at

PCCW is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer personal data policies (, a copy of which will be provided immediately upon request.

More job information
Job ref no. CTS-03536 (CT3112376-01#0622)
  • N/A
Job Function
Employment Term
  • Full-time
  • 6 years - 11 years
Career Level
  • Middle management level
  • Degree