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Job ref no.: CT3114389-01#6662

Senior Marketing Manager

Talent Axis Management Consulting Group Limited

Our client, a well-established bank, is now seeking an experienced candidate to join their team.

 

Responsibilities:

  • Deploy marketing support to front line, closely monitor business results and conduct post-campaign evaluations to learn from experience and improve marketing effectiveness in future programs.
  • Collaborate with Compliance, Legal, Risk Management, and other control functions to ensure compliance to Group and regulatory standards
  • Develop fit-for-purpose and competitive marketing offers and coordinate with different product teams to align, taking into account competitors’ offers and move.
  • Design and roll out targeted marketing campaigns and customer events, to successfully differentiate franchise brand, and grow franchise customer base and revenue within budget. Prepare marketing proposals and issue all necessary documents to ensure timely execution of promotion programs, in compliance to established procedures.
  • Conduct market and customer study leveraging primary and secondary research, to design programs that ensure top of mind and awareness in the market. Evaluate existing products or promotion result to ensure that the company remains competitive in the assigned market.

 

Requirements:

  • University degree in Business or Marketing
  • Minimum 7 years of experience in marketing and/or product management of retail banking and wealth management products
  • Can work independently with minimal supervision as well as being a good team player
  • Flexible, adaptive to changes and able to work under pressure in a fast-pace business environment with competing priorities
  • Excellent analytical, organizational, communication and interpersonal skills
  • Proficiency in both written and spoken English and Chinese

 

Interested candidates please forward your resume (in MS Word format) together with current and expected salary details by clicking the Apply Now button.

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More job information
Job ref no. CT3114389-01#6662
Salary
  • N/A
Job Function
Industry
Employment Term
  • Full-time
Experience
  • 7 years - 12 years
Career Level
  • Middle management level
Education
  • Degree