Job ref no.: CT3115703-01#5347

Senior Marketing Specialist/ Executive

W-Consulting Company Ltd.

Our Client is a Fortune 500 IT Solutions Vendor. They are currently looking for a young talent to join their marketing team as Senior Marketing Specialist / Executive based in Hong Kong. This role will report to the Head of Marketing.


  • Drive marketing strategy and execute integrated marketing plans to support awareness, demand generation, pipeline acceleration, deal closing, and sales enablement
  • Deliver key messages to various industries and Line-of-Business (LoB) audiences through all critical marketing vehicles (PR, advertising, online, direct marketing, events, tradeshows, etc.)
  • Plan and adopt the Company’s marketing programs, identify targets, value propositions, and tactics to achieve defined goals in awareness, demand generation, pipeline acceleration, and sales support
  • Work closely with other in-country departments and business stakeholders like sales, business development, senior executives, etc. as necessary in a cross-functional manner
  • Work with global marketing teams to define, drive and implement the integrated marketing plan with local requirements
  • Contribute to sales revenue/pipeline through execution of campaigns and events, best-practice sharing, business-cascaded marketing planning and execution through strong alignment with the internal business
  • Track and evaluate program performance including execution status and pipeline impact
  • Manage evangelical content which targets at LoB head and CXO, e.g. thought leadership/technical whitepaper, solution briefs, customer stories, etc.
  • Drive and manage the Company’s presence in appropriate events and conferences
  • Drive marketing campaigns particularly for the cloud solutions business in both Hong Kong and Taiwan
  • Business travel to Taiwan and mainland China will be required


  • Undergraduate or above degree in Marketing, Business Administration, Computer Science or relevant discipline
  • Around 5-8 years of work experience in marketing or related jobs, ideally in B2B technology marketing;
  • Experience gained from enterprise IT software or cloud computing companies is highly preferred; work experience in cloud marketing is a strong plus
  • Possess relevant software/technology industry knowledge, with ability and willingness to learn new businesses and solutions to market them effectively
  • Strong communication, negotiation and presentation skills; fluent in both verbal and written English and Chinese (both Cantonese & Mandarin) is a MUST
  • Resourceful, a quick learner with strong problem solving and project planning skills
  • High degree of prioritization and relationship skills, with demonstrated ability to work effectively in a complex matrix environment with virtual teams of high-level professionals.
  • Ability to take new challenges with initiative to work independently in a self-directed environment

Interested parties please click Apply Now to apply job.

All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.