Posted on 2022-01-11
PrimeCredit Limited

Senior Officer, Digital Channel

PrimeCredit Limited


  • Act as administrator of media multi-platforms, including websites and apps to maintain its user-friendliness, functionality, attractiveness and security
  • Monitor and analyze websites and apps’ performance (e.g. traffic, behavior, conversions path, etc.) by Google Analytics and Firebase in order to provide optimization recommendation
  • Assist in websites and apps development, revamp and maintenance
  • Analyze the website/apps layouts, structure, map, URL structure, HTML coding, navigation systems, SEO/ASO, etc. to improve the search rankings and enhance the visibility
  • Perform Tealium Tag, Google Tag Manager (GTM) and Media Tag management
  • Act as the checker to push the website and apps contents in production to ensure the functionality and efficiency of website and apps infrastructure
  • Implement A/B testing to improve UX/UI and conversion rate
  • Assist in Customer Data Platform development and testing



  • University degree holder or above in Marketing, Business, Information System or related disciplines
  • At least 3 years’ working experience in marketing or digital projects with working knowledge of website management tools and WordPress, preferable in consumer finance / retail banking industry
  • Good knowledge of web analytics, Google Analytics, SEO, Google Tag Manager is a must
  • Proficient in HTML/CSS, HTTP, XML; knowledge of SQL, JavaScript and Tealium Tag are preferable
  • Good team player with strong digital project management, analytical and problem solving skills
  • Proficient in MS Office Applications including Chinese word processing
  • Proficient in both spoken and written English and Chinese


This is a very rewarding and exciting opportunity. We offer an attractive remuneration to the successful candidates. Please forward your resume with present and expected salary by clicking Apply Now or complete the online application form at

To know more about PrimeCredit, please visit our websites

All applications will be treated in strict confidence and only be used for recruitment related purpose.

More job information
  • 5-day week
  • 13-month pay
  • Dental plan
  • Discretionary bonus
  • Education subsidies
  • Examination leave
  • Flexible working hours
  • Insurance plan
  • Loan availability
  • Marriage leave
  • Medical plan
  • Paid overtime
Job Function
  • Wanchai
Employment Term
  • Permanent
  • Full-time
  • 3 years - 5 years
Career Level
  • Non-management level
  • Degree