Job ref no.: OFF - 20210409APR (CT3128771-01#0037)
Sidefame Ltd

Social Media Executive

Sidefame Ltd

Job Responsibilities:

  • Direct editorial pitches with local media for both print and online
  • Manage PR samples and handle logistics to and from local press and also with China or Headquarter offices
  • Assist in organizing and execution of press events, product launch campaigns, photo-shoots, etc.
  • Track, monitor and analyze media coverage on monthly basis and also after event
  • Compile coverage reports and post event reports
  • Work with different third parties such as stylists / KOL
  • Contribute and draft editorial contents for press releases and social media content
  • Create contents on digital platforms, including Facebook and Instagram
  • Involve in the end-to-end digital content process - from strategy and content creation to editing, uploading and supporting photo shoots
  • Research and brainstorm creative and exciting content ideas for social media and digital platforms


Job Requirements:

  • Degree Holder in Marketing or PR & Communications or related disciplines
  • At least 2-3 years of relevant experience in fashion retail, luxury retail experience is an advantage.
  • Experience in a digital editorial role and developing social media content are highly preferred
  • Familiar with social media culture and media tools such as Facebook and Instagram
  • Good network with media and KOLs
  • Strong project management, writing and editing skills 
  • Interested in and knowledgeable about fashion, culture and lifestyle topics
  • Good conceptual thinking, creative and attention to details
  • Passionate, positive and work independently
  • Excellent skills in English and Chinese writing, communication and organization
  • Fluent in spoken and written Chinese, Mandarin and English
  • Immediate available candidate will be an advantage

More experience will be considered as Senior Social Media Executive.


We offer 5-day work and a competitive remuneration package to the right candidate. Interested parties please send detailed resume with expected salary by clicking Apply Now on this job advertisement.(Please quote reference no. on your application)

More job information
Job ref no. OFF - 20210409APR (CT3128771-01#0037)
Job Function
  • Tsimshatsui
Employment Term
  • Permanent
  • Full-time
  • 2 years - 3 years
Career Level
  • Non-management level
  • Degree
  • 5-day week
  • Birthday leave
  • Compassionate leave
  • Dental plan
  • Discretionary bonus
  • Insurance plan
  • Medical plan
  • … + 2 more