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Tchibo Merchandising Hong Kong LP is a sourcing, procurement and quality service company for consumer goods and apparal, serving Tchibo headquarters.
As one of the largest German retailers Tchibo operates 700 own shops covering a wide range of hardware products, textiles and coffee; over 500 of them with integrated coffee bars. Besides it’s own stores, Tchibo products are sold via approximately 16,500 3rd-party outlets such as bakeries, drugstores, supermarkets and on the Internet via the Tchibo online shop. The company has an international presence with 300 additional own shops in Austria, Czech Republic, Hungary, Poland, Slovakia, Switzerland and Turkey. Tchibo has over 12,500 employees and an annual revenue of €3.4 billion (2014).
Tchibo offers it’s customers a unique and weekly-changing assortment of non-food products. Products are specially developed in regard to design, features, materials and packaging, meet strict quality standards and are manufactured exclusively for Tchibo. The diversity of weekly themes over the course of the year, ensures that there is something for everyone.
In addition, Tchibo is the world’s fifth-largest coffee producer and sells coffee brands such as, Tchibo, Davidoff and Eduscho. The company is market leader for roasted coffee in Germany, Austria, Poland and the Czech Republic and also exports coffee products globally, including China and Hong Kong.